Exam 3 Flashcards

1
Q

What is credibility?

A

convincing, believing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

What is authority?

A

Expert knowledge, special training, personal success, or authority as a spokesperson to speak on that subject.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

What is having objectivity?

A

Least possible bias and in a factual manner without ulterior motives to change your mind or sway opinion.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

What is accuracy?

A

Exact or correct. Look for well-written information, drawn from reliable and valid data that has been collected using sound methods and procedures

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What is currency?

A

Current information. Social trends change quickly and is not always accurate based on current situations.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What is formality?

A

Formality or a peer-reviewed and well-vetted final publication, appropriate formal outlets like journals or research beliefs. Look for an “official” document or statement that the organization will stand behind.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

What is the lack of formality?

A

Information is casual correspondence that emerged in chat rooms, emails, social media posts, etc. Lacks scrutiny and formality or peer-reviewed sources that have been through multiple iterations and reviews before the final publication.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

What is reliability?

A

consistently well, trustworthy

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

What is fake news?

A

false or misleading information that is presented as fact or news

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

What is confirmation bias?

A

The tendency to search for, interpret, favor, and recall information in a way that confirms or supports one’s prior beliefs or values.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

What is qualitative data?

A

narratives or case studies, story like

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

What is quantitative data?

A

numbers and statistics

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

What are primary sources?

A

where the data originally came from

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Are primary or secondary sources better?

A

primary

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

According to our reading, “How to Find Accurate and Compelling Data,” what are four things we could look for on a website to determine if it is an appropriate source and data being shared is reliable?

A

Are they a credible resource? Is it affiliated with a credable organization? When was it last updated? Are the sources listed and named below? What is the purpose of the organization? Is the data scientifically sound? Is it opinion based? It can still be good data but you want to make sure you know what is opinion vs. anecdotal, primary sources.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

What signals that news or a data source might be fake, bias, or polarizing in its presentation?

A

If it is opinion or based on actual data, the information is too old, it’s based on one polarized issue and therefore opinionated, they are selling something or funding something for research that is biased

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

What are some trusted and reliable sources of data in social science?

A

CDC. sites with .gov or .edu or .org over .com

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

What is an Infographic?

A

a visual image to represent information or data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

know what data vs information is

A

data is just facts. information is data put into context and making it applicable.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

What is a parable?

A

A parable is a story that illustrates a principle or conveys a moral lesson. Such stories typically have an obvious “surface level” meaning, but also use symbolism to convey a deeper or hidden meaning.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

What is data density?

A

Being dense doesn’t always mean it is complex, overwhelming, or crowded. Rather it is “meaty” data presented in a highly organized manner that keeps it clear and simple.
parsimony: thrifty, frugal, tight, constrained, unable to use resources

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

What is branding?

A

The graphics, colors, fonts, and design you use should be consistent with your marketing and branding plan. There should be thematic unity.

23
Q

What are the characteristics of data that are credible and useful to making wise business decision?

A

relevancy, authority, accuracy, and purpose are the characteristics to watch for. You should look for the least biased source. You should be careful with places that are politically driven

24
Q

Stories can be more effective and moving us to action. true or false?

A

true

25
Q

What are attributes of a good story? and impactful?

A

They should have a beginning middle and end
They should build characters
They should know their audience.
They should be genuine
They should be specific and clear where the story is going

26
Q

What signals that a data source is credible?

A

Scientifically sound. Peer tested and peer reviewed. Primary sources are always better than secondary sources. Possibly credentialed,. Last updated recently. 1. Original/Primary Source 2. Context 3. Current/Relevant 4. Reliable/Valid and Scientifically Sound.

27
Q

What signals that news or a data source might be fake, bias, or polarizing in its presentation?

A

If it is opinion or based on actual data, the information is too old, it’s based on one polarized issue and therefore opinionated, they are selling something or funding something for research that is biased

28
Q

What is a cognitive disequilibrium or
cognitive dissonance

A

: “A state of cognitive imbalance”.

29
Q

What are characteristics of a good infographic ? name 5

A

Create your Infographic for your target audience
Keep it simple
Keep it focused
Show things visually
Promote it
As white space removes potential distractions and helps the reader concentrate on the text in front of them, it also helps them remember and get a better understanding of the content. One study found that people who read text with margins found it easier to read and understand what they were reading.
Creative
Accurate sources and citations

30
Q

What are great reasons why story telling changes hearts?

A

Stories create context
Stories create connection
They can grab the reader faster
They are personal
It can bring emotions

31
Q

What does SMART stand for

A

Specific, Measurable, Attainable, Relevant, and Time Based

32
Q

What does formative mean?

A
33
Q

What is summative?

A
34
Q

Are program evaluations meant to count for money?

A

No. They usually account for the content and the outcomes from the program

35
Q

Why would you want to do a program evaluation?

A

to improve the program, to determine if you are meeting the goals you set, it might be expected by your stake holders, updated data for your program and to inform others about it

36
Q

What are moderators and external factors

A

Something out of the company’s control. Covid would be an example.

37
Q

What was the CDC’s standard protocol for program evaluation?

A

It had six steps, and four core standards. The six steps are engage, ensure, justify, gather, describe, and focus.

38
Q

What were the standards for the CDC’s program evaluation?

A

utility standards, feasibility standards, propreity standards, and the accuracy standards

39
Q

What was the utility standard about?

A

Will it serve the people the way they need to be?

40
Q

What was the feasibility standard?

A

Is this wise budget wise?

41
Q

What was the propreity standard?

A

Was it legal or ethical in the way we are doing something

42
Q

Who should be a stake holder?

A

You want employees, staff, as well as people who are financially invested and share the same mission

43
Q

What are the steps of the logic model?

A

inputs, activities, outputs, outcomes, and impacts

44
Q

What are activities in the logic model?

A

The interventions that are implemented in the program. What the program does.

45
Q

What was Jacob’s five tiered program evaluation?

A

You had 5 tiers. Tier 1 was a needs assessment. It’s for a company that hasn’t started or just got started. Tier 2 was also just starting out. Tier 5 is for a program that has been running for at least 10 years. You are wanting to see the long term impacts at that point.

46
Q

What are outputs vs. outcomes?

A

outputs are short term goals, and outcomes are more middle or long term.

47
Q

What is impact in the logic model?

A

the long term outcome that happens when the person leaves the program or has finished it

48
Q

What is the logic model?

A

A graphic description of a program. It’s usually a flow chart with if/then. The elements are the most important.

49
Q

What are inputs?

A

Money staffing resources

50
Q

What does the CDC stand for?

A

Center for Disease Control and Prevention

51
Q

What are assumptions?

A

believes or stigmas that the program has that could affect the program

52
Q

Know the difference between descriptive statistic with inferential statistics

A

descriptive statistics is brief informational data at summarizes a larger group of data where
inferential statistics compares different statistical segments and make generalizations as a whole.

53
Q

Why would you not want to measure impact? or long term outcomes of a program?

A

The program is not ready, its too early, your resources may be limited, current program staffing changes, etc, or changing something big about the program

54
Q
A