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AESC 2050 > EXAM 2 - Food Fads > Flashcards

EXAM 2 - Food Fads Flashcards

1
Q

definition: an intense and widely shared enthusiasm for something, especially one that is short lived and without basis in the object’s qualities

A

fad

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2
Q

Most product advertisements focus on ____ values? Which in particular?

A

extrinsic, conformity

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3
Q

What was the cultural idea that people in the US needed extra supplements on top of a very plentiful diet?

A

vitamins

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4
Q

What was the food fad of the early 1900s?

A

the dangerous American diet

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5
Q

What was the dangerous American diet?

A

high protein and high fat

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6
Q

Who did the dangerous American diet start with?

A

starting with the cultural icon of the Bacon & Egg breakfast - Dr. John Harvey Kellogg

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7
Q

Who serialized America?

A

Dr John Harvey kellogg

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8
Q

What were the two fads of the 1920s?

A

jello and home refrigeration

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9
Q

What part of the US used natural refrigeration & freezing all types of food?

A

Northern half; use cold basements to store food

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10
Q

What part of the US used fresh fruit and veggies, canning, smoked meats, and cured meats? Why?

A

Southern half; can’t keep food very cool

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11
Q

What replaced natural ice in the 1920s?

A

widespread household use of refrigeration

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12
Q

What allowed for the ability to store and preserve foods over longer periods of time?

A

home refrigeration

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13
Q

Why didn’t people have home refrigeration for so long?

A

no electricity

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14
Q

What tended to flatten or normalize food culture in the US?

A

home refrigeration

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15
Q

What was a staple at dinner partys in the 1920s?

A

jell-O

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16
Q

Jello started as a _____ thing, people would put chicken, fish & shrimp in it.

A

savory

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17
Q

What was the food fad of the 1930s?

A

casserole

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18
Q

What was the culture of the 1930s during the Great Depression?

A

waste not, want not

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19
Q

________ started as a way of combining leftovers to reduce waste.

A

casseroles

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20
Q

What were 2 food fads of the 1940s?

A

SPAM and Campbell’s soup

21
Q

What event introduced soldiers to processed, extended shelf life foods that they grew accustomed to eating?

A

WWII

22
Q

When soldiers returned home after WWII, did they still want foods like SPAM (metal canned foods) in their diet?

A

yes

23
Q

Biggest producer of SPAM in the US?

A

Hawaii

24
Q

What was the food fad of the 1950s?

A

TV dinners

25
Q

Why did TV dinners become so popular in 1950s?

A

post WWII families started to eat in front of the new technology in their home

26
Q

What is special about TV dinners?

A

it requires modern technology to cook three things with different cooking times/techniques at the same time & all end up well made

27
Q

What were the 2 food fads of the 1960s?

A

fondue & tang

28
Q

Where was the origin of fondue?

A

Switzerland - featured a communal melting pot containing melting cheese

29
Q

What appealed to 1960s Americans?

A

culture of communal sharing of a meal

30
Q

What was a fruit flavored drink invented in 1957 and first marketed in powdered form in 1959 called?

A

tang

31
Q

When did sales on tang explode?

A

when NASA used it on John Glenn’s 19632 mercury and subsequent NASA missions

32
Q

What were the two food fads of the 1970s?

A

crockpot cooking and the egg mcmuffin

33
Q

What was the response to the emergence of the “working mom” and was called “slow cooking”?

A

crockpot cooking

34
Q

What culture surrounded crockpots?

A

culture of giving your family a wholesome, home cooked meal that cooks while you work

35
Q

The advent of the egg McMuffin opened up a whole new area of potential business for ________, the breakfast trade.

A

McDonalds

36
Q

What was the food fad of the 1980s?

A

pasta salads (a convenience food)

37
Q

What was the food fad of the 1990s?

A

fat free potato chips

38
Q

What was crazy about fat free potato chips in 1990s?

A

food scientists were able to give people the sensation of food without the calories

39
Q

Frito lay introduced a new potato chip line in the 1990s made with _______ (a calorie and cholesterol-free fat substitute). Sales of the Wow! chips topped ______ million in the 1st year.

A

Olestra; $300

40
Q

What was the issue with eating Olestra?

A

significant number of consumers started to have adverse digestive issues

41
Q

What was the food fad of the 2000s?

A

the Atkins Diet

42
Q

What promoted the dangers of the American High carbohydrate high starch diet?

A

Atkins diet

43
Q

At the height of popularity of the Atkins diet, ____% of Americans were following an ultra-low starch intake diet.

A

10

44
Q

In late 2000s, popularity of Atkins dropped to below ___% and they filed for bankruptcy.

A

2

45
Q

What was the food fad of the 2010s?

A

eating “raw” - no cooked or processed foods

46
Q

What was a misconception of eating raw in the 2010s?

A

that early humans ate “raw” so why shouldn’t modern humans

47
Q

Cooking made us _____. Cooking allowed us to develop complex _____.

A

human; brains

48
Q

Cooking breaks down _____ cellulose
cooking denatures ____
cooking acts as a ___-digestion step - ____ calories needed to tap into nutrition

A

plant; protein; pre; less

AESC 2050 (7 decks)

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