exam 2 Flashcards
concept
an idea that can be named, defined, and eventually measured
conceptualization
process of precisely defining ideas and turning them into variables
operationalization
turning abstract concepts into measurable observations
categorical variables
have a finite set of possible values
no known distances between values
includes nominal and ordinal variables
nominal
catalog states or statuses that are parallel and cannot be ranked or ordered
ordinal
have categories that can be ordered in some way, but the distance between the values is not known
example of ordinal variables
clothing sizes ranging from XS to xl
continuous variables
have an infinite set of possible variables
values have fixed distances between them
includes interval and ratio variables
interval
have a continuum of values with meaningful distances between them, but no true zero. the values can be compared directly, but they cannot be used in proportions or mathematical operations.
example of interval variables
SAT score or temperature
ratio
are interval variables that do not have a true zero, and the distances between values can be measured, and values can be expressed as proportions
dimensions
manifestations, angles, or units of the concept
indicators
the values assigned to a variable to provide the blueprint for measurement
unit of analysis
the level of social life about which we want to generalize
individual unit of analysis
used to refine our understanding of the ties that bind individuals together into a society
group unit of analysis
how social structure and forces affect whole categories of people on the basis of race, class, or gender
organization or insitution unit of analysis
can be used to understand how corporations impact various aspects of social and economic life
society unit of analysis
used for understanding how larger social structures shape us
mismatches between units of analysis
when one unit of analysis does not translate into another, the results of study can be invalidated
ecological fallacy
a mistake that researchers make by drawing conclusions about the micro level based on some macro level analysis
reductionism
a mistake that researchers make by drawing conclusions about macro level unit based on analyses of micro level data
four basic forms of measurements
reports
observation
artifact counts/assessments
manipulation
reports (open-ended and close-ended questions)
open-ended allow subjects to respond in their own words
close-ended have preset response categories
observation
the process of seeing, recording, and assessing social phenomena
artifact counts/assessments
manipulation
calculation reliability: cronbach’s alpha and internal reliability
measures a specific kind of reliability for a composite variable
how to assess a cronbach alpha score
score of 0 would mean no reliability, or that items are not tapping a common underlying phenomenon
score of 1 would mean perfect reliability, though this is not practical
intercoder reliability
reveals how much different coders or observers agree with one another when looking at the same data
internal validity
the degree to which the study establishes a causal effect of the independent variable on the dependent variable. the measures truly and accurately capture concepts.
generalizability
extent to which results or conclusions based on one population can be applied to others
representativeness
the degree of similarity of a study population compared to an external population
face validity
a dimension concerning whether a measure looks valid