EWT Key Studies Loftus And Palmer (1974) Key Study 1 Flashcards
What was the aim of key study 1
To find out the impact of leading questions
Description of key study 1 AO1
There was 45 PPs
Shown 7 video clips of car accidents
After each clip a questionnaire was given
The questionnaire include one critical (leading) question
E.g ‘his fast was the car going when they (insert verb) each other ?
The Pps were split into 5 group of 9 and were given the following verbs :smashed ,collided,bumped,contacted or hit
What were the results of key study 1 (leading questions )
At smashed the mean estimate was 40.8
At collided it was 39.3
At bumped it was 38.1
At hit it was 34.0
At contacted it was 31.8
Between contacted and smashed there was a 9mph difference
What does this study show
This study shows that leading questions impact the results of the following questions that will be asked and may change how people see the interview therefore it lacks reliability