Evaluation Flashcards
EVALUATION
A way of finding out if what you have designed is appealing and useful to
users
* Integral to the design process. Focuses on:
* The usability of a system
* The users’ experience interacting with the system
WHY EVALUATE?
Evaluation enables you to check your design is appropriate and acceptable for the wider user population
WHAT TO EVALUATE
Ranges from:
* Low-fidelity to complete systems;
* A particular function to the whole workflow;
* Aesthetic design to safety features
WHEN TO EVALUATE
Formative evaluations:
* Take place during design to check a product continues to
meet users’ needs
Summative evaluations:
* Take place when a product is complete to assess the success
of the finished article
WHERE TO EVALUATE
Depends on what is being evaluated
* Speed, accessibility:
* Usually in a laboratory – controlled environment
- UX aspects, real-world usage:
- Usually in a natural setting
HOW TO EVALUATE
Researcher has to imagine or model how an interface is likely
to be used. For example:
* Heuristic evaluation
* Cognitive walkthroughs
* Analytics
LONGITUDINAL STUDIES
Deployments of systems with real users or repeated observations with the same variables over long periods of time
CROWDSOURCING
Crowdsourcing involves a large group of dispersed participants contributing
or producing goods or services for payment or as volunteers
HYPOTHESIS TESTING
Make a prediction about the way users will perform with your design
VARIABLES
Independent variable (IV): what you are changing between iterations
Dependent variable (DV): what you are measuring
Control variable: a circumstance (not being tested) that is kept constant throughout (