Enterprise And Entreneurship Flashcards
Full capacity
Total amount you can produce
Demand
Amount consumers are wiling and able to buy
Patent
Legal ownership of your invention
Revenue
Money coming in
3 types of infringements
Patent
Trademark
Copyright
Enterprise
Entrepreneurial activity or business or company
Entrepreneur
Someone who creates a business, taking on financial risks with the aim of making a profit from the business
Consumer
Someone who buys and uses goods and services
Why new business ideas come about
Advances in technology
Changes in what consumers want
Products and services becoming obsolete
Obsolete
Out of date or not used anymore
Ways in changes in technology can provide business opportunities
Making expensive technology affordable
E-commerce and m-commerce
Social media
E-commerce
Using the internet to carry out business
M-commerce
Using mobile technologies , such as smartphones or tablets, to carry out business transactions
Social media
Websites that allow users to interact with other users, by sharing text-based messages, pictures or links to online content
Payment platforms
Enable businesses to take online payments from customers. They are usually free for the customer to use, but take a small amount of commission from th seller
Marketplace
The activities involved in buying as selling particular types of good or services in competition with other companies
Data
Information, particularly statistics, that can be collected and analysed
Demographic
Relating to the the population, such as average age, average income and so on
Ways in which entrepreneurs usually come up with new business ideas
Adapt a existing product or service to keep up with changes in consumer trend
Create a completely original product or service to satisfy a new or previously unknown customer trend
Types of adaptation of existing products and services
Adapting the promotion strategy of a particular product or service
Changing a product’s brand name
Responding to new fashions, for example offering different colours
Risk
The possibility that a enterprise will have lower than anticipated profits or experience a loss
Financial reward
The money that an entrepreneur or investor receives when a business succeeds
Market research
The process of gathering information about the market an customers’ needs and acts in order to help inform business decisions, including product design and marketing