econ final elzanga Flashcards
Depreciation:
a measure of the decline in value of an asset over time; USGAAP accountants always depreciate while economists consider a rise in value as revenue
Perfectly Competitive Market:
a market in which economic forces operate in an unimpeded fashion; An individual firm cannot affect the market price in this model
Assumption of Perfect Competition
Both buyers and sellers are price takers
The number of firms is large
There are no barriers to entry
Firms’ products are identical
There is complete information
Selling firms are profit-maximizing entrepreneurial firms
Barriers to Entry:
social, political, or economic impediments that prevent firms from entering a market
Marginal Revenue (MR):
the change in total revenue associated with a change in quantity; market price in this model
Marginal Cost (MC):
The change in total cost associated with a changed in quantity; firms supply curve
Firms maximize profits
MC = MR = P
Increase Production
If MR > MC
Decrease Production
If MR < MC
Monopolistic Competition:
a market structure in which there are many firms selling differentiated products and few barriers to entry
Characteristics of monopolistic competition
o Many sellers
o Differentiated products
o Multiple dimensions of competition
o Easy entry of new firms in the long run
o Ex: soap industry
Effect of Advertising
make firm more inelastic
Effect of Advertising
positively shift firm’s demand curve
Oligopoly:
a market structure in which there are only a few firms and firms explicitly take other firms’ likely response into account
Cartel:
a combination of firms that acts as if it were a single firm; shared monopoly