Destination Management Organizers (DMOS) Flashcards
executive assistant
Gov. Rhea Ynares
bachelor of science in history
Doc. Corazon S. Lacerna
29 years of experience as a teacher and principal
Doc. Corazon S. Lacerna
Office-In-Charge of the Rizal Provincial Tourism Office in January 2023
Doc. Corazon S. Lacerna
manages tourism activities within Rizal
Oversight and Management
promotes new tourism products
Development and Promotion
Coordinates with local governments, private sectors, and community stakeholders to boost tourism
Coordination
marketing campaigns
Marketing
sustainable tourism
Sustainability
office under the government of the governor
Tourism Office of Rizal
curriculum for elementary and secondary students
Critical Needs
raising awareness and attracting attention to the tourism offerings
Promotion and Marketing
key areas needing improvement
Product Planning, Development, and Standard Services
limited promotion and marketing efforts
Challenge
challenges into opportunities
strategic response
developing tourism products and services
strategic response
importance of effective promotion and marketing
Outcome
posters, tarpaulins, commercials, flyers
Definition
tourists with positive experiences spread the word
Word of Mouth
vloggers influence local tourism promotion
Impact of Vloggers
top priority
safety and security
rizal is well known on tv and radio stations
Media Presence
positive experiences and feedback from tourists
Visitor Impressions
ensures the quality of development projects
Public Information Office