Designers research

Question 1

features+inspirations of Mary Quant products (3)

Answer 1

• iconic/recogniseable black daisy logo - on all products (promotion posters, packaging eg. fragrances), creates memorable brand identity
• bold colours - young women wanted adventurous/modern colour clothing
• simple shapes+ lines over curves - inspired by Modernists ‘sharp tailoring and clean outlines’

Question 2

materials+technologies used by Mary Quant

Answer 2

• solid white board for fragrance packaging
• nylon - synthetic fibres, cost-effective - tights