Decision making to improve financial performance- 4 Flashcards
What are operational objectives?
Operational objectives are set to achieve a competitive advantage and must fit with the overall competitive strategy of the business
Quality objectives:
Managers decide what they think customers want and expect and then set appropriate targets
Speed of response objectives:
Providing goods and services faster than competitors
Dependability objectives:
Ability of the business to deliver reliably on time
Cost objectives:
Enables controlling of prices between competitors - setting lower or higher prices
Flexibility objectives:
Providing customer needs more precisely
Environmental objectives:
Greater awareness of environmental impact of operation decisions
Internal influences on operational decisions:
- Marketing = what is produced, how and what quantities required
- Human resources = what is possible - skills of staff
- Finance = may affect what can be produced
External influences on operational decisions:
- economic
- technological
- competitive
- social
- legal
Political and legal factors:
Place restrictions on what can be produced, how, where and who it can be produced for
Economic factors:
Allows businesses to source supplies from around the world, removal of taxes have enabled more global operations
Social factors:
More availability of choices allowing customers to easily search for alternatives
Technological factors:
Quickly develop, test and launch new products
Competition factors:
Customers switch to competitors because they demand more
What is labour productivity?
Measures output per employee and can be calculated using:
- total output / number of employees
What is unit costs?
Measures cost per unit and can be calculated using:
- total costs / total output
What is economies of scale?
It is a cost advantage where production becomes efficient and cost per-unit decreases as quantity produced increases