data visualisation Flashcards
1
Q
Data visualisation can:
A
- simplify complex data
- enhance decision making
- reveal hidden insights
- improve communication
- engage and retain attention
1
Q
why data visualisation
A
humans are pattern-recognition machines, can n turn easier into concrete examples
2
Q
basic principles of data visualisation
A
- should tell a story
- should have graphical integrity
- should minimise graphical complexity
3
Q
principle 1 of DV
A
- clear
- enable meaningful comparison
- yield insight beyond the text
- not boring
4
Q
principle 2 of DV
A
- should not lie
- lie factor - 1
- present data in context
5
Q
principle 3 of DV
A
- the simpler, the better
- why?
improves readability, enhances focus, reduces cognitive load, avoid misinterpretation - data ink- amount of ink used for data in a graph- 1
chartjunk- does not provide insight, distraction from the story, data-ink ratio low= high chartjunk