Data Analysis and Research Communication Flashcards
Broadly, what types of data analysis are there?
- Quantitative
- Numerical continuous or categorical data that is analysed through statistical techniques
- Qualitative
- Qualitative and textual data that is analysed through content analysis e.g. interview data
- Qualitative data can be converted into categorical numeric data and can be analysed through statistical techniques
What are the components of the circle of analysis?
- Description
- Interpretation
- Conclusion
- Theorisation
What are the steps to preparing quantitive data?
- Editing
- Data entry and coding
- Data checking and verification
- Handling missing data
What is editing when preparing quantitive data?
The process of checking the completeness, consistency and legibility of data and making the data ready for coding
What are the components of data entry and coding when preparing quantitive data?
- Coding
- Codes
- Code book
What is coding?
The process of assigning a numerical score to other character symbols to previously edited data
What are codes?
- Rules for interpreting, classifying, and recording data in the coding process
- The actual numerical or other character symbols assigned to the raw data
What is a code book?
Identifies each variable in a study and gives the variable’s description, code name, code for each response and position in the data matrix
How can missing data be handled?
- List wise deletion
- The entire record for a respondent that has left a response missing is excluded from use in statistical analysis
- Pure-wise deletion
- Only the actual variables for a respondent that do not contain information are eliminated from use in statistical analysis
- Imputation of values (various means)
What is the unit of measurement in quantitative research?
In quantitative analysis the unit of measurement is the variable
Why is the variable level important?
The different levels of variables (nominal, ordinal and interval) are important because they determine the kind of analysis that can be carried out on each variable or with each variable
What kinds of data analysis statistics are there?
- Descriptive Statistics
* Inferential Statistics
What are descriptive statistics?
- Summarising statistics
- Each variable in the data gathered can be described using them
- Each variable can be described in a number of different ways
- Most generally used are frequencies, ranges, means, modes, medians and std.
What are inferential statistics?
- Statistical inference uses the data gathered from a sample population to draw conclusions (or inferences) about the population form which the sample was drawn
- When a researcher engages in quantitative analysis using inferential statistics, the sampling method used in selecting participants for the research project becomes critical
- Probability sampling methods must be used. These sampling methods are designed to minimise biases and to ensure that the sample is as representative as possible of the population of the study
In hypothesis testing what is the hypothesis?
The hypothesis is an unproven proposition or supposition that tentatively explains certain facts or phenomena - it is a statements of assumption about the nature of the world