Customer Experience Online Flashcards

1
Q

What is CRO

A

Conversion rate Optimization is the process of improving the rate at which a website converts its visitors

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2
Q

what are the golden rules for delivery Customer service

A

Be Responsive

. Delivering Tangibles

. Delivering Tangibles
Multichannel communication

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3
Q

Planning the build of a website

A

pre development plan - register a Domain

Analyse and design - Determine the overall look taking into account business objectives

Content development and testing - is the site user friendly

Pre Launch - SEO and adwords to drive traffic to new site

Launching the site - Go Live

Ongoing promotions - Flow of traffic , Competitions and website

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