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CS Core Class > CS Core Day 1 > Flashcards

CS Core Day 1 Flashcards

1
Q

GMV

A

Gross Merchandise Value - total sales value (includes shipping revenue but not cancelled units or shipping) . Total transaction volume regardless of inventory.

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2
Q

IMU

A

Initial Markup Percentage, Margin, Product Margin (profitability before operating expenses)

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3
Q

Trans CP

A

Transactional Contribution Profit (all revenue - costs related to selling the product)

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4
Q

AUR

A

Average Unit Retail (average price of sold items)

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5
Q

EDLP

A

Everyday Low Prices

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6
Q

EDLC

A

Everyday Low Cost

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7
Q

Moosejaw

A

Outdoor gear (online and brick and mortar)

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8
Q

Modcloth

A

Women’s clothing (online)

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9
Q

Bonobos

A

Men’s clothing, e-commerce driven, out of NYC

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10
Q

Parcel

A

Same day delivery in NYC

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11
Q

Jet

A

E-commerce, Hoboken, Marc Lore founder

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12
Q

Shoes.com

A

Shoes, based in Boston

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13
Q

Number of Stores/Countries

A

11,000+, 20+ countries

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14
Q

Sam’s Club

A

Membership-only retail warehouse club, founded 1983

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15
Q

Walmart Supercenter

A

Longer store hours (most are 24 hours), more selection and larger, and a grocery store too. Many have photo studios, beauty salons, eye centers, and car care centers too.

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16
Q

Store 8

A

incubation arm of Walmart, new e-commerce ideas (NYC)

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17
Q

90% of Americans

A

10 miles of a Walmart

18
Q

CEO

A

Doug McMillon (1984 summer associate, 1990 MBA and Oklahoma store, 2005 president & CEO Sam’s Club, 2009 Walmart International, 2014 CEO Walmart)

19
Q

CEO E-Commerce

A

Marc Lore (co-founder & CEO of Quidsi - parent company of diapers.com, soap.com, wag.com, etc, started Jet.com in 2014, Jet.com bought in 2016, CEO of e-commerce 2016

20
Q

Important Facts about Walmart

A

Fortune 1 company, 2.2 million employees,

21
Q

Hierarchy

A

L4 - CS, L3 - CM (6 to 10 CSs), L2 - CD (2 to 3 CMs), L1 - GM Super Department, L0 - Group GM, Division

22
Q

5 Verticals

A

Home, Everyday Living, Fashion, Entertainment, Enthusiast and Professional (also Services and Unassigned)

23
Q

Have It

A

Based on Amazon’s top sellers. L1 determines brands, measurement: days item is buyable (30 = 100%)

24
Q

Find It

A

How discoverable are items? Based on real-life shoppers

25
Q

Display It

A

Content on the page, enough for shoppers to make purchase decision, based on real-life shoppers

26
Q

Price It

A

Meet or beat Amazon’s price (30 days = 100%)

27
Q

Deliver It

A

Deliver within 2 days unless we don’t promise within 2 days and Amazon doesn’t either

28
Q

Customer Journey

A

Information, Need, Channel, Pricing, Shopping, Buying, Post Purchase

29
Q

Hayneedle

A

Furniture, online, Nebraska, acquired with Jet.com

30
Q

2 Channel

A

Site to Home (S2H), Site to Store (S2S)

31
Q

5 Channel

A

2 channels plus Ship From Store (SFS), Pick Up Today (PUT) Marketplace

32
Q

Owned

A

Walmart does everything

33
Q

Drop-Ship Vendor

A

Walmart manages pricing, pays for shipping, handles returns. Everything else vendor

34
Q

Marketplace

A

Seller manages everything

35
Q

Channels from Inventory Perspective - 1P

A

1P - Carried in e-commerce fulfillment centers (FCs), or carried by vendors. Walmart seller of record

36
Q

Channels from Inventory Perspective - Web Initiated, Store Inventory

A

SFS and PUT, carried in store warehouse, Walmart seller of record

37
Q

Channels from Inventory Perspective - Marketplace

A

Walmart gets commission

38
Q

CVI

A

Customer Value Index, multiplying 5 Its

39
Q

Business Intelligence

A

Business intelligence comprises the strategies and technologies used by enterprises for the data analysis of business information. BI technologies provide historical, current and predictive views of business operations.

40
Q

Revenue

A

Net sales from 2 channel (less return), + marketplace commission, + ad revenue

CS Core Class (8 decks)

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