Corporate Culture AOS1

Question 1

Define corporate culture

Answer 1

Shared values, ideals, beliefs and expectations of people within the business.

Question 2

What are the two types of corporate culture?

Answer 2

Real and official.

Question 3

What is Official corporate culture?

Answer 3

Who we say we are and what we say we do.

Often expressed in visions/mission statements, business policies and procedures, training programs, business branding or uniforms.

Question 4

What is real corporate culture?

Answer 4

The actual shared “VIBE” of the business, is expressed through unwritten rules and habits. (What is shown). Examples of how this may be shown:
- Hiring.
- Promotion criteria.
- Management style.
- Work layout.
- Dress code.

Question 5

outline an example of corporate culture

Answer 5

• Core values.
• Rituals/celebrations.
• physical environment.
• Heroes.

Question 6

A business can develop their corporate culture through?

Answer 6

• Communicating desired values.
• Leading by example.
• Recruiting in line with designed culture.
• Training with desired culture.