Contemporary English Flashcards
0
Q
Conversationalization, Fairclough
A
A style of public discourse that simulates intimacy by adopting features of informal, conversational language.
1
Q
Informalisation, Goodman
A
the incorporation of aspects of intimate, personal discourse such as colloquial language into public forms of spoken and written communication
2
Q
Approximates Speech
A
When a text tries to mimic speech, using different modes
3
Q
Synthetic personalisation
A
Using “you” in a text to personally refer to the reader, addressing a mass audience as if they were in individuals
4
Q
Americanisation
A
The influence of the US in language
5
Q
Political correctness
A
The absence of marked forms
6
Q
Anecdotes
A
Stories told from the readers perspective to create intimacy
7
Q
Other contemporary English features
A
- Varied lexis, syntax and grammar
- Irreverent attitudes to authority
- Graphology used to entertain
