conformity Flashcards
what is meant by conformity?
behaviour of an individual/small group is influenced by a larger group, can be positive or negative
which are the 3 types of conformity?
compliance
identification
internalisation
define compliance
follow majority to be accepted in e group
example of compliance
say you like a book
identification
change behaviour to be member of a group
play a social role
depends on group presence
example of identification
moving to uni
define internalisation
truly changing beliefs
doesn’t depend on group presence
internalisation example
religion
2 explanation of conformity
informational
normative
outline informational explanation of social influence
humans need confidence\to be right
if uncertain shape ideas and behaviour around others ( that seem reliable)
outline normative explanation to social influence
humans want to be liked, change their behaviours