conformity Flashcards

1
Q

Define informational social influence (ISI)

A

cogniitve process, when someone chnages their behaviour or beliefs to match a group beacuse they belive the group has the correct information.

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2
Q

Define Normative Social influence (NSI)

A

Emotional process, when someone changes their behaviour or views to fit in with a group.

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3
Q

What are the three types of conformity

A

1.Internalisation
2.Identification
3.Compliance

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4
Q

Define Internalisation

A

When someone genuinely accepts the groups norms. Their values/beliefs have been ‘internalised’ Behaviours remain even in the absence of the group.

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5
Q

Define Identification

A

When someone conforms because they want to be part of the group. Behaviour may change in the absence of the group.

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6
Q

Define Compliance

A

When someone publically agrees but privately disagrees. They have not been ‘internalised’ Behaviours will change in absence of the group.

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