Cognitive Approach Flashcards
Define Schema
A pattern of thought or behavior that organizes categories of information and the relationships among them.
Bradford and Johnson 1972
Aim: Investigate how schemas help us to store new information in our memory
Participants: 50 American high school volunteers
Method: Experiment Independent measures
Procedure: Participants are randomly divided into three groups. All participants are read a paragraph describing a number of steps in a certain procedure.
Group 1 are told that the paragraph is about doing laundry before they hear the paragraph
Group 2 are told that the paragraph is about doing laundry after they hear the paragraph, before they are asked to recall it
Group 3 are not told what the paragraph is about
All participants are then tested on how much of the paragraph they can recall
Findings: The group that were told the topic of the paragraph before they listened to it (Group 1) had significantly better memory than the other two groups.
Bartlett 1932
Aim: Investigate how cultural schemas can influence memory
Procedure: British participants read a Native American folk story called “War of the Ghosts” twice, then asked to reproduce it from memory soon after, as well as on a later date.
The content and style of the story was unfamiliar to the British readers, as it was not written according to the storytelling conventions of English literature
Results: When the participants recalled the story, the length of the story became shorter, and the story became more conventional. Unusual details (such as the unfamiliar names, or the revelation that the warriors were actually ghosts) were left out or distorted (for instance, some participants remembered “boats” instead of the unfamiliar “canoes”)
No matter how much the recollection of the story differed from the original, it remained a coherent, complete story. This suggests that participants tried to remember the story as a whole, rather than trying to memorize specific details individually
How may schema distort memory?
-Information which is inconsistent with our schemas may be forgotten or distorted to “fit” our schemas.
-When you can’t remember an event well, you may “fill in” the missing details with your best guess, based on your schema for that event.
What are the effects of schema on behavior?
-Schemas help us to organize memories & help in recall
-Schemas help guide behavior.
-Schemas help you predict what will happen next
What are the three types of memory?
-Sensory
-Short term
-Long term
Murdock 1962
Aim: Investigate how the position of words in a list affects memory
(multi store memory model)
Procedure
Participants were shown a list of words of varying length (10-40 words), one word at a time, for 1-2 seconds each
Immediately after all the words were shown, participants tried to recall as many of the words as they could
Results
Participants tended to remember more of the words at the beginning of the list (known as the primacy effect) and at the end of the list (known as the recency effect)
Participants had the worst recall for the words in the middle of the lis
What are the structures in working memory model?
-Central executive: Decides what receives attention
-Phonological loop: Verbal component of short-term memory that stores auditory information
-Visuo-spatial sketchpad: This is the visual & spatial component of short-term memory that allows for mental pictures
-Episodic buffer: This is a sort of mental “TV screen” where all the information from your senses, short-term and long-term memory is projected, ready for you to make use of.
Landry & Bartling 2011
Aim: Investigate the effects of “multi-tasking” when both tasks utilize the same working memory system - in this case, the phonological loop
Participants: 34 Undergrad students
Method: Experiment independent measures
Procedure: Participants were randomly divided into two groups - the “multi-tasking” group and the “single task” group
All participants were shown 10 letter strings, each consisting of 7 random letters (eg. GHKALKE). Participants had to memorize each string of letters, then write their answer down on an answer sheet
The participants in the “multi-tasking” group were also told to repeatedly say the numbers “1” and “2” at a rate of two numbers per second, while they were trying to memorize the string of random letters
Findings
The participants in the “multi-tasking” group performed significantly worse, recalling the letters with 45% accuracy compared with 76% in the “single task” group
What does it mean that memory is reconstructive?
The idea that we consciously rebuild our memories every time we try to remember something. And when we try to rebuild our memories, we may be influenced by other factors - such as our beliefs or feelings about the past, or unrelated memories that get misplaced and mixed together.
Loftus & Palmer 1974
Aim: Investigate how leading questions can influence eyewitness memory
Participants: 45 American college students
Method: Experiment Independent measures
Procedure: The students were shown a video of a car crash
The students were randomly divided into groups, and each group was asked a slightly different question regarding the speed of the cars at the time of the accident. One group was asked “How fast were the cars going when they smashed each other?”, while for other groups, the word smashed was replaced by either hit, collided, or bumped
In a follow-up experiment, participants were also asked if they had seen broken glass
Findings
Participants estimate that the cars were travelling at a significantly higher speed when the question involved the word smashed.
Significantly more participants also reported seeing broken glass when the question involved the word smashed (in reality, there was none)
What are flashbulb memories?
Events of high emotional state that can be remembered to great detail
Brown & Kulik 1977
Aim: Investigate whether people have unusually vivid memories of highly emotional events
Participants in the study were 80 Americans, half of which were white, the other half African-American
Procedure: Participants were asked to recall assassinations of famous people, like JFK. They were also asked to recall memories of an emotionally intense personal event, such as the unexpected death of a family member
Results: Nearly all participants had very vivid memories of JFK’s assassination, including where they were and what they were doing when they first heard the news
African-Americans also had vivid memories of the assassination of key civil rights leaders, such as Martin Luther King Jr, who were important figures in the fight for racial equality
Most participants (73 out of 80) also had at least one exceptionally vivid memory of an emotionally intense personal event, the most common being the death of a parent
Neissar & Harsch 1992
Aim: Assess the accuracy of flashbulb memories
Participants: 106 university students
Procedure
Within 24 hours of the Challenger disaster, participants (who were all American psychology students) filled in a survey with 7 questions regarding where they were, and what they were doing, when they heard the news of the disaster
2.5 years later, participants filled in the same questionnaire again. The researchers compared the two versions of the questionnaire to see if participants’ memories would still be accurate, over two years later. Participants were also asked how confident they were (on a scale of 1 to 5) in their memory of the event
Results
For most participants, there were significant discrepancies between the two questionnaires, indicating that memory of the event had become distorted. Out of 7 questions, only an average of 2.95 were answered identically to the original survey
Despite the poor memory of the event, most participants felt confident that they could remember the Challenger disaster accurately, with an average confidence rating of 4.17
Sharot et al 2007
Aim: Investigate which brain regions play a role in flashbulb memory
Procedure
24 participants who were in New York City at the time of the 9/11 terrorist attacks recalled their memories of the event (and other events of that summer) while having their brain scanned by an fMRI machine
The participants were also asked to rate how detailed and vivid their memories were of the 9/11 attacks and other events of that summer
Results
Only participants who were very close to the attacks reported very detailed and vivid memories of 9/11. The memory of those further away from the attacks was less detailed, as were other memories from that summer
Participants who were close to the 9/11 attacks showed increased activity in the amygdala when recalling the event. The amygdala is known to be involved in emotion
How does system 1 and system 2 compare in the dual process model?
System 1 vs system 2
-Fast | Slow
-Unconscious | Conscious
-Automatic | Effortful
-Unreliable | Reliable
Atler & Oppenheimer, 2007
Aim: Investigate how font affects thinking
Procedure
40 Princeton students completed the Cognitive Reflections Test (CRT). This test is made up of 3 questions, and measures whether people use fast thinking to answer the question (and get it wrong) or use slow thinking (and get it right)
Half the students were given the CRT in an easy-to-read font, while the other half were given the CRT in a difficult-to-read font
Findings
Among students given the CRT in easy font, only 10% of participants answered all three questions correctly, while among the students given the CRT in difficult font, 65% of participants were fully correct
What are Heuristics?
Mental shortcuts in system 1 In order to come up with a fast, effortless answer.