Coca Cola Flashcards

1
Q

How is Coca Cola spatially organised?

A
  • a TNC with global influence and widespread across the globe
  • headquarters in Atlanta, USA
  • bottled in over 200 countries worldwide so globally widespread
  • many branches in both HIC’s and LIC’s where labour and manufacturing costs are cheaper
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2
Q

What is the evidence for Coca Cola being a TNC?

A
  • has headquarters in Atlanta USA, a core area
  • sells over 400 brands in over 300 countries
  • bottled in 200 countries across the world
  • makes huge profits - $47 billion in 2024
  • large employers - 71,000 worldwide
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3
Q

What are the advantages of TNC’s being located in India?

A
  • bring capital, modern technology and skills
  • improve infrastructure leading to the multiplier effect - more local income, locals spend more, government gain tax leading to economic development
  • create jobs which increases exports
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4
Q

What advantages has Coca Cola brought to India?

A
  • invested over $1 billion in India
  • in Asia every 1 Coca Cola job creates 10 in the local community
  • employs 25,000 in India and indirectly employs 150,000
  • Coca Cola foundation spent over $10 million on community programmes eg. drinking water and sustainable energy projects
  • set up mobile training units to provide population with skills
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5
Q

What are the disadvantages of TNCs being located in LICs?

A
  • air and water pollution increase
  • huge volumes of waste generated which cannot be easily managed
  • local pollution controls are either weak or ignored
  • working conditions are poor and workers are exploited
  • profits are often taken out of the country with leakages to larger HICs so no real economic benefit to LICs
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6
Q

What disadvantages has Coca Cola brought to India?

A
  • in Kerala the bottling plant has been accused of draining local aquifers
  • takes 4 litres of water to make 1 litre of coke and water tables have decreased 1m/year in the time that coke has been operating in Kerala
  • people have to travel 5km to fetch safe drinking water - reduces the workforce so local economy suffers
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7
Q

How has Coca Cola affected the population in San Cristobal, Mexico?

A
  • 20% babies and toddlers drink coke - reliant on this as a water source so stuck in a cycle where HIC profits but LIC remains in poverty
  • 40% production generated in very stressed water regions and local water tanks are dry
  • 110 million gallons of water are extracted per year
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