chapter one Flashcards

What is strategy and the strategic management process? Part 1:the tools of strategic analysis

1
Q

Strategy

A

a firm theory on how to gain a competitive advantage

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2
Q

Strategic management process

A

a sequential set of analyses that can increase the likelihood of firms choosing a strategy that generates competitive advantage

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3
Q

mission

A

first step of strategic management process and is a firm’s long-term purpose

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4
Q

Mission statement

A

a written statement defining what a firm aspires to be in the long run and what it wants to avoid in the meantime

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5
Q

Visionary firms

A

firms who’s mission is central to all they do

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6
Q

Examples of external analysis

A
  • interest rates
    *demographics
    *social trends
    *technology
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6
Q

External analysis

A

3rd step of smp identification and examination of the critical threats and opportunities in the firm’s competitive environment.

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6
Q

Objectives

A

second step of strategic management process and are specific measurable targets a firm can use to evaluate the extent to which it is realizing its mission.

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7
Q

examples of internal analysis

A

*human resource knowledge
*manufacturing abilities
*technology

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7
Q

internal analysis

A

3rd step identification of a firm’s organizational strengths and weaknesses and of the resources and capabilities that are likely to be sources of competitive advantage.

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8
Q

strategic choice

A

4th step of smp After defining its mission, and objectives, and completing external and internal analyses, a firm is prepared to make strategic choices for gaining a competitive advantage. These choices fall into two main categories: business and corporate level strategies

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9
Q

Business level strategies

A

Focus on gaining a competitive edge in a specific market or industry. Key strategies include: cost leadership, product differentiation, flexibility, tacit collusion

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10
Q

Cost Leadership

A

Achieving the lowest cost of production.

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11
Q
  • Product Differentiation:
A

Offering unique products or services.

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12
Q
  • Flexibility:
A

Adapting quickly to changes.

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13
Q
  • Tacit Collusion:
A

Cooperative behaviors in competitive settings

14
Q

corporate level strategies

A

Aim at gaining advantages across multiple markets or industries. Common strategies include:vertical integration, diversification, strategic alliances, mergers and acquisitions

15
Q

vertical integration

A

Controlling multiple stages of production or distribution.

16
Q

diversification

A

Expanding into new markets or products

17
Q

strategic alliances

A

Partnering with other firms

18
Q

mergers and acquisitions

A

Combining with or purchasing other firms

19
Q

The goal of the strategic choice is to select strategies that

A
  1. Align with the firm’s mission.
  2. Meet the firm’s objectives.
  3. Leverage the firm’s strengths to capitalize on opportunities.
  4. Counteract threats and avoid weaknesses.
20
Q

strategy implementation

A

5th step of smp a firm adopting organizational policies and practices that are consistent with its strategy.
* How strategies are carried out
* Who will do what

21
Q

implementing a strategy

A
  1. Organizational Structure: The formal arrangement of roles and responsibilities within the firm.
  2. Management Control Systems: Both formal and informal systems used to monitor and guide performance.
  3. Employee Compensation Policies: How employees are rewarded for their performance.
22
Q

competitive advantage

A

a firm creates more economic value than rival firms

23
Q

economic value

A

is simply the difference between what customers are willing to pay for a firm’s products or services and the total cost of producing these products or services.

24
Q

temporary competitive advantage

A

competitive advantages that last a short time

25
Q

sustained competitive advantages

A

competitive advantages that last a long time

26
Q

competitive parity

A

when a firm creates the same economic value as its rivals

27
Q

competitive disadvantage

A

when a firm creates less economic value than its rivals

28
Q

temporary competitive disadvantage

A

competitive disadvantage that lasts a short time

29
Q

sustained competitive disadvantage

A

competitive disadvantage that lasts a long time

30
Q

what kind of impact can a mission have ?

A

none, positive, negative

31
Q

measuring competitive advantage 2 approaches

A
  1. accounting measures
  2. economic measures
32
Q

accounting measures

A

These use a firm’s financial statements (profit and loss, balance sheet) and are standardized for comparison. Ratios derived from these statements, such as profitability, liquidity, leverage, and activity ratios, help assess performance. Comparing a firm’s ratios to industry averages helps determine if it has a competitive advantage, parity, or disadvantage.

33
Q

economic measures

A

these focus on broader economic performance beyond just accounting data

34
Q

if you have a competitive advantage you have

A

above average accounting performance and above normal economic performance

35
Q

if you have competitive parity

A

you have average accounting performance and normal economic performance

36
Q

if you have competitive disadvantage then you have

A

below average accounting performance and below normal economic perfomance