Chapter 8 Flashcards
What is cognitive psychology? What are 3 important aspects of cognition?
It is a broad field that includes the study of consciousness, memory, and cognitive neuroscience.
Thinking, intelligence, and language.
What is Thinking?
Involves manipulating information mentally by forming concepts, solving problems, making decisions, and reflecting.
What are Concepts?
They are mental categories that are used to group objects, events and characteristics. (apples are both fruits)
Concepts are important for 4 reasons. What are they?
- They allow us to generalize.
- Concepts allow us to associate experiences and objects.
- Concepts aid memory by making it more efficient (we dont have to think about how to sit on a chair every time we see one)
- Concepts provide clues about how to react to a particular object or experience.
What is the prototype model?
It is a model to understand the structure and function of concepts. It emphasizes that when people evaluate whether a given item fits a certain concept, they compare the item with the most typical item(s) in that category and look for resemblance with that item’s properties.
What is problem solving?
finding an appropriate way to attain a goal when the goal is not readily available.
What are 4 steps of Problem-Solving process
- Find and Frame Problems: Involves asking questions in creative ways and “seeing” what others do not.
- Develop Good Problem-Solving Strategies: These include subgoals (intermediate goals) and Algorithms (strategies that guarantee a solution to a problem) Heuristics (shortcut strategies that suggest a solution, not guarantee an answer)
- Evaluate Solutions
- Redefine Problem and Solution over Time: “Can we make the computer faster”
What is Fixation? Functional Fixedness?
Involves using a prior strategy and failing to look at a problem from a fresh new perspective.
Functional fixedness occurs when individuals fail to solve a problem because they are fixated on a thing’s usual functions.
What is Reasoning?
It is the mental activity of drawing conclusions from given information. It uses reason, which is weighing arguments and applying logic to come up with conclusions.
What is Inductive Reasoning?
Type of reasoning that involves reasoning from specific observations to make generalizations. It means starting with incoming information and then drawing conclusions.
(Drinking milk, tasting sour, inductive reasoning is the reason you throw out the whole carton)
What is Deductive Reasoning?
Reasoning from a true general principle to a specific instance. You are given information and DEDUCING some case is true.
What is decision making and how does it differ from reasoning?
Reasoning involves following rules to reach a conclusion. In decision making, such rules may not exists, and we may not know the consequences of those decisions.
What are 2 systems of Reasoning and Decision Making?
Automatic (system 1): processing that is rapid, heuristic, associative and intuitive. Following a hunch.
Controlled (system 2): Slower, effortful and analytical. It involves conscious reflection.
What is loss aversion?
Refers to the tendency to strongly prefer to avoid losses compared to acquiring gains.
What is the Endowment effect?
It is when people set greater value to things they already own compared to objects owned by someone else.
What is sunk cost fallacy?
It refers to the fact that people are reluctant to give up on a venture because of past investment. (You have studied 2 years and realized you don’t like that program. You don’t switch majors because it might feel like a waste of 2 years.)
What is Confirmation Bias?
The tendency to search for and use information that supports our ideas rather than refutes them.
It is also referred to as myside bias.
What is Hindsight Bias?
It is our tendency to report falsely that we accurately predicted an outcome after it has already occurred.
(i knew it all along)
What is Availability heuristic?
It refers to a prediction about the probability of an event based on the ease of imagining similar events.
(When you have a sudden fear of flying after you heard about a plane crash)
What is Base rate neglect?
It is the tendency to ignore information about general principles in favor of specific, but vivid information.
(For example if you want to guess a students test average, and you are provided that the class average is 75%, that would be a good answer. However if the student told you how many hours they studied, it would interfere with your decision making. Its somewhat like misleading information)
What is Representativeness heuristic?
It is the tendency to make judgements about group membership based on physical appearance rather than on available base rate information.
It is basically relying on stereotypes (a concept to make generalization about a group) for decision making.
What is Bias blind spot?
It is when people who recognize bias in other people fail to see it in themselves.