Chapter 13 Flashcards
What is Social Psychology?
The study of how people think about, influence, and relate to other people.
Difference between Sociology and Social psychology?
Sociology: the study of human societies, organizations and institutions. It focuses on the group.
Social psychology is interested in how individuals influence groups and how groups influence individuals.
What is the nature of Social psychological research?
It is often experimental. That means that social psychologists are likely to manipulate independent variable to draw casual conclusions about its effects on some outcome.
What is Bystander Effect? Why does it happen
The tendency for an individual to be less likely to help in an emergency when other people are present.
1. If no one is helping, maybe I shouldn’t either.
2. Diffusion of responsibility
What is Social Cognition?
The way people think in social situations.
What is Person perception?
Process by which we use social stimuli to form impressions of others. We make conclusions about individuals by just seeing their face.
What is a Stereotype?
Generalization about a group characteristic that does not consider variations from one individual to another. They stem from limits on human cognitive processing, since we use concepts to save energy.
What is Self-fulfilling prophecy?
When expectations cause individuals to act in ways that serve to make the expectations come true.
What is Attribution?
The process by which we come to understand the causes of others’ behavior and form an impression of them as individuals.
What is Attribution theory?
Views people as motivated to discover the underlying causes of behavior as part of their effort to make sense of the behavior
Attributions vary along three dimensions. What are they?
Internal/External Causes: Causes inside and specific to the person (his or her traits) VS. causes outside the person (social pressure, weather, luck etc.)
Stable/Unstable Causes: Cause of behavior is permanent VS. temporary. (Honked horn because hostile or in a hurry)
Controllable/Uncontrollable Causes: people have power over some causes but not others.
What is an Actor and Observer in Attribution Theory?
Actor is the person who produces the behavior to be explained.
Observer is the person who offers causal explanation of the actor’s behavior.
What is Fundamental Attribution Error?
Refers to the tendency of observers to overestimate the importance of internal traits and underestimate the importance of external factors when they explain an actor’s behavior. (Not universal, varies from culture to culture. Western vs. collectivist cultures).
What is False Consensus Effect?
Overestimating the degree to which everybody else thinks or acts the way we do. (Overestimating how many people support death sentence because YOU support it.)
What is Self-esteem?
The degree to which we have positive or negative feelings about ourselves.
What is Self-serving Bias?
Refers to the tendency to take credit for out successes and to deny responsibility for our failures when we make attributions about our own behavior.
What is Self-objectification?
Refers to the tendency to see oneself as an object in others’ eyes. Predominant in women.
What is Stereotype threat?
Individual’s fast-acting, self-fulfilling fear of being judged based on a negative stereotype about his or her group. (Did worst on tests because opening question was about ethnicity).
What is Social Comparison?
The process by which we evaluate our thoughts, feelings, behaviors and abilities in relation to others. (Getting B feeling good, then knowing your friend got an A now you feel like shit).
What is a theory of Social Comparison?
When no objective means are available to evaluate our opinions and abilities, we compare ourselves with others.
Can be upward (compare to those who are better off than we are) or downward (compare to those who are less fortunate than us, making us feel better about ourselves).
What are Attitudes?
Our opinions and beliefs about people, objects and ideas. Basically how we feel about the world.
Conditions under which attitudes predict behavior?
When the person’s attitude is strong (very passionate about something)
When the person shows a strong awareness of an attitude and rehearses and practices it.
When a person has a vested interest. (Acting when the thing affects you personally)
What are 2 theories on how behavior influences attitudes?
Cognitive Dissonance Theory: the psychological discomfort caused by two inconsistent thoughts. (Performing a boring task, you have to persuade other people to do it. So now you have to convince yourself you like the task and talk it up, because how are you convincing people about something you don’t believe in? You cant change the task so you change your attitude.)
Self-perception Theory: individuals make inferences about their attitudes by observing their behavior. (If i have waited this long, then I must be passionate about this thing). Here your behavior has led you to recognize your attitude.
What is one type of dissonance reduction?
Effort justification: coming up with a rationale for the amount of work we put into getting something, typically by increasing the value associated with things that are difficult to attain.
What are 4 elements of persuasion?
The communicator: Trustworthiness, expertise, power, attractiveness, likeability all help a communicator change attitudes.
The medium: The medium used to get the message across. Live images are more powerful than a newspaper for example.
The target: Younger people are more likely to change attitudes than older ones. Weak attitudes change easier than strong ones.
The message: Strong logical arguments VS. exciting, motivational ones. Elaboration likelihood model addresses which is better.