Chapter 8 Flashcards

1
Q

Income you generate through your operations. Sales through daily business operations minus related expenses. Net income is overall “profit” but can include things such as income from investments, expenses related to financing costs or taxes, or one-time income or expenses such as a gain from a sales or a corporate fine.

A

Operating income

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2
Q

Money owed for products and services purchased on credit.

A

Account payable

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3
Q

Period between distributing cash and collecting funds associated with a given operation (e.g., sales).

A

Cash conversion cycle (CCC)

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4
Q

Problems that arise when organizations cannot easily convert assets to cash. Cash is considered the most liquid asset—that is, the most widely accepted with a value understood by all.

A

Liquidity problems

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5
Q

The number of times inventory is sold or used during a specific period (such as a year or quarter). A higher figure means a firm is selling products quickly.

A

Inventory turns

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6
Q

A type of machine learning that uses multiple layers of interconnections among data to identify patterns and improve predicted results. Deep learning most often uses a set of techniques known as neural networks and is popularly applied in tasks like speech recognition, image recognition, and computer vision.

A

Deep learning

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7
Q

Pricing that shifts over time, usually based on conditions that change demand (e.g., charging more for scarce items).

A

Dynamic pricing

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8
Q

A line of identifying text, assigned and retrieved by a given Web server and stored by your browser.

A

Cookie

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9
Q

A classification of software that monitors trends among customers and uses this data to personalize an individual customer’s experience.

A

Collaborative filtering

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10
Q

Products or services that get more valuable as two distinct categories of participants expand (e.g., buyers and sellers).

A

Two-sided network effect

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11
Q

Marketing practice where a firm rewards partners (affiliates) who bring in new business, often with a percentage of any resulting sales.

A

Affiliate marketing program

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12
Q

Offering deep discounts of a limited quantity of inventory. Flash sales often run for a fixed period or until inventory is completely depleted. Players include Gilt Groupe and Amazon’s Zulily in fashion, and One Kings Lane in home décor.

A

Flash sales

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13
Q

An accounting term for an intangible asset above and beyond the operations value of the firm. Goodwill can include the perceived value of the company’s brand name, customer base, and loyalty, positive employee relations, as well as proprietary technology and patents.

A

Goodwill

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14
Q

Term referring to the difference in access to technologies such as computing, wireless, and broadband Internet among wealthy and poor communities. Poor communities with less access often face less opportunity for everything from home schooling to easy access to online public resources.

A

Digital divide

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15
Q

Exists when a firm’s potential partners see that firm as a threat. This threat could come because it offers competing products or services via alternative channels or because the firm works closely with especially threatening competitors.

A

Channel conflict

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16
Q

A software-based copy using a pre-defined model of the object being created. For example, an instance of a Windows computer creates a virtual software representation that works and acts exactly like the computer hardware and software it is modeled after.

A

Instance

17
Q

A software-based representation of a physical computer, complete with operating system and any attendant software that are part of the model being instantiated. You can use a virtual machine like a physical machine, and install software, create files, etc. Virtual machines can also be subject to viruses, security vulnerabilities, and other weaknesses of physical computing, although a cloud computing provider can take some measures to prevent attacks and provide backup and redundancy.

A

Virtual machine

18
Q

A set of databases designed to support decision-making in an organization.

A

Data warehouse

19
Q

Structured Query Language—the industry-standard language used to create and manipulate databases.

A

SQL

20
Q

A term used for non-tabular databases that are structured differently than relational tables.

A

noSQL

21
Q

A randomized group of experiments used to collect data and compare performance among two options studied (A and B). A/B testing is often used in refining the design of technology products, and A/B tests are particularly easy to run over the Internet on a firm’s website. Amazon, Google, and Facebook are among the firms that aggressively leverage hundreds of A/B tests a year in order to improve their product offerings.

A

A/B Test

22
Q

Include receiving and packaging costs, in addition to shipping costs.

A

Fulfillment costs

23
Q

In software development (sometimes also called project fork). When developers start with a copy of a project’s program source code, but modify it, creating a distinct and separate product from the original base.

A

Fork

24
Q

Digital Millennium Copyright Act—U.S. law protecting copyrighted works from unauthorized digital distribution.

A

DMCA

25
Q

All of the technology products and services used to build and run one single information technology solution.

A

Technology stack

26
Q

In Real Life—online acronym for interactions outside of pre-produced videos, podcasts, etc.

A

IRL

27
Q

A fully supported product or service that’s made by one company but sold by another. The term was popular by branded appliances, like Sears Kenmore, which were often designed and manufactured by established firms such as Maytag and General Electric. The term is now used in all sorts of products and services, including white label apps offered by GrubHub/LevelUp, which power branded apps at the salad firm Sweetgreen, or Amazon’s Alexa Custom Assistant, used to produce custom voice assistants for Fiat Chrysler.

A

White label

28
Q

Cloud computing architectures that combine on-premises infrastructure with public cloud services, such as those provided by AWS or Microsoft Azure. A hybrid cloud might “turn on” public cloud resources as needed, if an organization’s existing infrastructure can’t meet surging demand.

A

Hybrid clouds

29
Q

Shifting capacity to a cloud provider during periods of high demand. A firm that can take advantage of bursting to scale its information systems should never see its resources overtaxed since it can always rely on its partner to pick up any slack, as needed.

A

Bursting

30
Q

Thin or thin client computing devices have very little computing power in the device itself, and instead perform the bulk of computing and storage over the network, “in the cloud.” Smart speakers and television streaming sticks are all examples of thin clients. The term “thin client” is also sometimes used to describe applications that run in a browser, but where most of the computing happens remotely (e.g., SaaS tools like Salesforce).9 of 9

A

Thin devices