Chapter 7 - Cognition Flashcards
cognition
mental activity associated with obtaining converting and using knowledge
thinking
a specific type of cognition that uses information and transforms it to make decisions and reach solutions and form beliefs
concepts
mental representations of categories of objects situations ideas that belong together based on their central features and characteristics
formal concepts
the mental representations of categories that are created through rigid and logical rules or features
natural concepts
the mental representations of categories resulting from experiences in everyday life
prototypes
the ideal or most representative example of a natural concept helps us categorize or identify specific members of a concept
problem solving
the variety of approaches that can be used to achieve a goal
trial and error
finding a solution to a problem through attempts eliminating those that do not work
algorithms
an approach to problem solving using a formula or set of rules that if followed ensures a solution
heuristics
problem solving approaches that incorporate a rule of thumb or broad application of a strategy
means ends analysis
breaking up the solution to reaching the goal state into steps and conquering them one by one until the goal state is reached
insight
an understanding or solution that occurs in a sudden stroke of clarity
functional fixedness
a barrier to problem solving that occurs when familiar objects can only be imagined to function in their normal usual way
decision making
cognitive process of choosing from alternatives that might be used to reach a goal
availability heuristic
a decision making strategy that predicts the likelihood of something happening based on how easily a similar type of event from the past can be recalled
representativeness heuristic
a decision making strategy that evaluates the degree to which the primary characteristics of a person or situation are similar to our prototype of that type of person or situation
confirmation bias
the tendency to look for evidence that upholds our beliefs and to overlook evidence that runs counter to them