Chapter 6 Repetition Flashcards
unity
when all objects on the page look like they belong together
figure/ground
fundamental gesalt law of perception that helps us visually identify objects as distinct from their background
closure
gesalt principle that draws on the natural human tendency to visually close gaps in forms, especially familiar forms
similarity
asserts we see visual elements that are similar in shape, size… as part of a group
gestalt
structure/layout whose specific properties are greater than the simple sum of its individual parts
proximity
items that are spatially located near each other seem part of a group
continuation
when the eye follows along a line or a curve, even when it crosses over neg. and pos. shapes