Chapter 6: Generate, Evaluate, and Select Strategies Flashcards
1
Q
Alternative Strategies derive From:
A
- Vision
- Mission
- Objectives
- External Audit
- Internal Audit
- Past Successful Strategies
2
Q
Nature of Strategy Analysis and Choice
A
- Establishing Long Term Objectives
- Generating Alternative Strategies
- Selecting Strategies to Pursue
- Best Alternative- Achieve Mission and Objectives
3
Q
Stage 1: The Input Stage
A
- Basic Input information for the matching and decision stage matrices
- Requires strategists to quantify subjectively early in the process
- Good Intuitive Judgement always needed
- IFE Matrix, EFE Matrix, CPM Matrix
4
Q
Stage 2: The Matching Stage
A
- Match Between organizations internal resources and skills and the oppurtunities and risks created by its external factors
- SWOT Matrix- SO, WO, ST, WT
- Space Matrix
- BCG Matrix
- Grand Strategy Matrix
- IE Matrix
5
Q
Strengths- Oppurtunities (SO)
A
- use a firms internal strengths ti take advantage of external oppurtunities
- largest list
- Use strengths to take advantage of opportunities
6
Q
Weaknesses- Oppurtunities (WO)
A
- Improving internal weaknesses by taking advantage of external opportunities
- Overcoming weaknesses by taking advantage of opportunities
7
Q
Strengths- Threats (ST)
A
- Use a firms strengths to avoid or reduce the impact of external threats
- Use strengths to avoid threats
8
Q
Weaknesses- Threats (WT)
A
- Defensive tactics aimed at reducing internal weaknesses and avoiding environmental threats
- Minimize weaknesses and avoid threats
9
Q
Space Matrix
A
- Aggressive
- Conservative
- Defensive
- Competitive
10
Q
Space Matrix: Internal dimensions
A
- Financial position (FP)
- Competitive position (CP)
11
Q
Space Matrix: External Dimensions
A
- Environmental position (SP)
- Industry position (IP)
12
Q
BCG Matrix (Boston Consulting Group Matrix)
A
- Assists multidivisional firm in formulating strategies
- Autonomous divisions = business portfolio
- Divisions may compete in different industries
- Focus on relative market-share position & industry growth rate
13
Q
BCG Matrix Types: Question Marks
A
- low relative market share in a high-growth industry
- Cash needs are high
- Case generation is low
- Decision to strengthen (intensive strategies) or divest
14
Q
BCG Matrix Types: Stars
A
- high relative market share in a high-growth industry
- Best long-run opportunities for growth & profitability
- Substantial investment to maintain or strengthen dominant position
- Integration strategies, intensive strategies, joint ventures
15
Q
BCG Market Types: Cash Cows
A
- high relative market share in a low-growth industry
- Generate cash in excess of their needs
- Milked for other purposes
- Maintain strong position as long as possible
- Product development, concentric diversification
- If weakens—retrenchment or divestiture