Chapter 6 Flashcards
UNWTO
United Nations World Tourism Organization
- promotes sustainable and accessible tourism
- focus on economic growth, poverty reduction, sustainability
WTTC
World Travel & Tourism Council
- global authority on travel & tourism sector
- works with governments and businesses to create jobs and grow the industry sustainable
ETC
European Travel Commission
- represents Europe’s national tourism organizations
- promotes sustainable tourism and shares market insights
IATA
International Air Transport Association
- manages global air transport standards
IFTO
International Federation of Tour Operators
- represents travel operators worldwide
IHRA
International Hotel & Restaurant Association
- supports hotel and restaurants industry standards globally
Turespaña
manages Spain’s international tourism marketing and intelligence, focussing on sustainability and high-value tourism
Segittur
drives innovation in Spain’s tourism sector, including digital transformation and “smart tourism”
Paradores de Turismo
manages historic and luxury accommodations, promoting heritage preservation
Spain Convention Bureau (SCB)
promotes conference tourism and supports event planning across Spain
Main aim of tourism policies (Spain)
- develop sustainable tourism
- reduce environmental impacts
- strengthen Spain’s competitive position
National focus Spain
growth, competitiveness, sustainability (balance rural and urban tourism)
Regional focus Spain
autonomous communities are responsible for managing accommodation standards, grants, local attractions
Local focus Spain
marketing, planning, visitor experience
DMOs
Destination Management Organizations