chapter 6 Flashcards
idea that businesses should operate
according to principles and policies that
make a positive impact on society and the
environment.
Corporate social responsibility
a business model used by companies to enhance society and the environment through
concerted efforts.
Corporate social responsibility
- CHANGING EXPECTATIONS
- REPUTATION
- AVOIDANCE OF GOVERNMENT
INTERFERENCE - LONG-TERM SELF-INTEREST
- CONTRIBUTION TO SOCIAL PROBLEM
- BETTER ENVIRONMENT FOR BUSINESS
- GROWTH OF CONSUMERS
- OPTIMUM UTILIZATION OF RESOURCES
Need for ____________________________
SOCIAL RESPONSIBILITY
BRIEF HISTORY OF CSR
CSR was officially introduced in the early _____’s
1950
BRIEF HISTORY OF CSR
Bowen paved the way for the succeeding, academic research and management practice of
_______.
CSR/Corporate social responsibility
BRIEF HISTORY OF CSR
- CSR was officially introduced in the early 1950’s through American economist and educator ___________.
Howard Bowen
BRIEF HISTORY OF CSR
- The last ____ years, beginning the _____’s, saw the marked development in CSR as companies started to be more aware of their social responsibility.
40
1970
BRIEF HISTORY OF CSR
The last 40 years, beginning the 1970’s, saw the marked development in CSR as companies started to be more ______of their social responsibility.
Aware
BRIEF HISTORY OF CSR
- In the ______ and _____, more companies became more responsive to the various stakeholders due to social activism. At the turn of 21st century, CSR has become an integral part of organizational strategy and rightfully, so companies do not exist in a vacuum.
1980s _______1990s
BRIEF HISTORY OF CSR
- In the 1980s and 1990s, more companies became more ____________ to the various stakeholders due to social activism.
Responsive
BRIEF HISTORY OF CSR
At the turn of ____ century, CSR has become an integral part of organizational strategy and rightfully, so companies do not exist in a _______.
21st ____ vacuum
WHAT ARE THE 4 TYPES OF CORPORATE SOCIAL RESPONSIBILITY
- Economic responsibility (make profits)
- Legal responsibility (follow laws)
- Ethical responsibility (be fair)
- Philanthropic responsibility (be charitable).
In 1991, researcher ___________ (NAME) came up with a ‘pyramid of
corporate social responsibility. His pyramid included the four
components of CSR
Archie B. Carroll
BE CHARITABLE
A. ECONOMIC REPONSIBILITY
B. LEGAL RESPONSIBILITY
C. ETHICAL RESPONSIBILITY
D. PHILANTHROPIC RESPONSIBILITY
D. PHILANTHROPIC RESPONSIBILITY
FOLLOW LAWS
A. ECONOMIC REPONSIBILITY
B. LEGAL RESPONSIBILITY
C. ETHICAL RESPONSIBILITY
D. PHILANTHROPIC RESPONSIBILITY
B. LEGAL RESPONSIBILITY
