Chapter 5: influence of culture on communication (II) Flashcards
Types of identities
- Racial
- Ethnic
- Gender
- National
- Regional
- Organization
- Personal
- Age/ Class
- Cyber & Fantasy
Identity
- Self-conception or self-image that we derive from our family, gender, cultural, ethnic and individual socialisation process.
- Abstract, dynamic concept (Hall).
Social groups
Tow or more individuals who share a common identification of themselves or perceive themselves to be members of the same social category
2 types
- Membership groups
- Reference groups
Membership groups
- Groups we belong to, not what we CHOOSE.
- When we are conscious of belonging to groups or social categories.
(Janice and Smith) Factors that led to us maintaining our associations with membership groups:
- positive rewards (e.g: status, prestige and friendship)
- Avoid social isolation.
- Natural restraints (e.g: family, race)
Reference groups
- Groups we look for guidance in how to behave.
- The closer our values coincide= greater chance that these gaps are reference gaps to us.
Majority groups and minority groups
Schaefer (79): 5 characters of minority group membership
- Differential treatment.
- Either physical or cultural characteristics that make them stand out from the majority group.
- Hence, membership of minority gaps not voluntary.
- Tend to associate/ marry members in the same group.
- Strong group solitary since minorities are aware of their subordinate status.
2 types of minority groups
- Racial groups
- Ethnic groups
- distinctive linguistic, religious, cultural or national characteristics.
Use ethnicity instead of race.
In-groups and Outgroups
In groups:
- we are concerned about the welfare.
- willing to corporate without demanding equitable returns.
- separation from our in-groups will lead to discomfort or even pain.
-Tendency for collectivistic countries to draw such distinctions.
Consequences of drawing distinction between in group and out group
- We expect other members in our in-groups to behave and think similar to us.
- We see more variability in in-groups than out groups.
- In group bias (arguably more obvious in collectivistic cultures)
- Less anxiety when interacting with in-groups.
- More accurate in predicting behaviours of in-groups.
Social categorisation
- Ordering of social environment that in a grouping that makes sense to the person.
e. g: men and women, Americans and chinese. - Collectivistic cultures define the self in terms of social categories more often.
- Learnt through socialisation
Social identities
Emerges from the tension between our need to be seen as similar to and fit in with others and our need to be seen unique.
Knowledge + value + emotional attachment (to the membership- for all 3)
Dimensions of Social identities
Voluntary-involuntary
Desirable-undesirable
-How we see ourselves vs how others see us
4 components of our collective self-esteem
- private collective self-esteem involves the degree to which we evaluate our social group positively.
- Are we good members of our social groups?
- Our perceptions about how others evaluate our social groups.
Social identities that influence ICC
Ethnic Gender Cultural Age Social class Role
Racial/ Ethnic identities
(Yinger, 94) Key ingredients to define ethnic groups:
- Perceived to be diff from others in terms of lang, religion etc
- members also perceive themselves to be different
- Take part in shared activities built around common origin and culture.