Chapter 5 Flashcards

1
Q

What are types of dataware house

A

Financial (First dataware house that an organization builds)
Insurance (longer time period)
Telecommunication

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2
Q

What is common denomination of financial dataware house

A

money

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3
Q

What are the characteristics of telecommunication data

A

Sheer volume
Storing lots of call level detail
Store data for limited period

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4
Q

What are typical application of DWH

A
  • Fraud detection
  • Profitability analysis
  • Direct mail marketing
  • Credit risk prediction
  • Yield management (fixed inventory management, airline ticketing example)
  • Agriculture systems
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