Chapter 5 Flashcards

1
Q

Topic

A

The subject of a speech.

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2
Q

Brainstorming

A

A method of generating ideas for speech topics by free association of words and ideas.

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3
Q

General Purpose

A

The broad goal of a speech

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4
Q

Specific Purpose

A

A single initiative phrase that states precisely what a speaker hopes to accomplish in his or her speech.

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5
Q

Central Ideas

A

A one-sentence statement that sums up or encapsulates the majors ideas of a speech.

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6
Q

Residual Message

A

What a speaker wants the audience to remember after it has forgotten everything else in a speech.

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