Chapter 4

Question 1

Purpose of research proposal

Answer 1

Present questions to be researched and it’s importance
Discuss research efforts of others who have worked on related questions (lit review)
Suggest data necessary for solving question
Tells us what why how where and to whom research will be done
Must show benefit

Question 2

Research sponsor in corporate setting

Answer 2

Management

Question 3

Research sponsor in academic environment

Answer 3

Class instructor

Question 4

Solicited request for proposal

Answer 4

Company puts out requests for proposal

Question 5

Unsolicited request for proposal

Answer 5

Approach potential client with something you notice and ask to study

Question 6

Benefits of proposal to researcher

Answer 6

Allows researcher to plan and review logistical steps
Serve as guide throughout
Focuses time and budget estimates

Question 7

Internal research proposals

Answer 7

Conducted in house by existing employees

Question 8

External research proposals

Answer 8

Conducted by specialists from outside org

Question 9

Exploratory study

Answer 9

Used for most simple proposals

Question 10

Small scale study

Answer 10

More complex and common in business

Question 11

Large scale professional study

Answer 11

Most complex

Costing millions of dollars

Question 12

Modules in research proposal

Answer 12

Executive summary 
Problem statement 
Research objectives 
Literature review 
Importance of study 
Research design 
Data analysis 
Nature and form of results 
Qualifications of researcher 
Budget 
Schedule
Facilities and special resources 
Project management 
Bibliography 
Appendices

Question 13

What to include in appendices

Answer 13

Glossary of concepts constructs and definitions
Samples of measurement instruments
Other materials they reinforce body or propose