Chapter 3: Understanding that businesses operate within an external environment Flashcards
Market conditions
Number of features of a market such as the level of sales, the rate at which they are changing and strength of competitors
Demand
Indicates the amount of particular goods or services that consumers or organisations want , and can afford , to buy at given prices.
Shows the level of sales that businesses can expect
Real incomes
Incomes that are adjusted for the rate of inflation (or increase in prices) to show changes in purchasing power
Interest rates
Price of borrowed money
Demography
The study of human populations
Demographic factors
Factors related to the population
Fair trade
A social movement that exists to promote improved trading terms and living conditions for producers of products in less developed countries
Sustainable production
When supply of a product does not impose costs in the future generation
For example depleting non-renewable resources