chapter 3: social categorization and stereotypes Flashcards

what kinds of social categorization and how stereotypes are used

1
Q

controlled thinking

A

conscious
system 2: rational fast binding, rule based system that squires new memories quickly

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2
Q

automatic thinking

A

unintentional, uncontrollable stimulus driven

system 1: hollisitc rapid, effortless, parallel, affective associative crude slow learning

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3
Q

def: priming

A

certain idea can activate things in our minds

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4
Q

def: social categorization

A

simplifying the environment by creating categories based on observable characteristics that a particular set of ppl appear to have in common

people decouple beliefs about members of those groups

beliefs become the content of their stereotypes and often guide future interactions w/ individual social group members

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5
Q

def: intersectionality

A

members of multiple basic social categories simultaneously

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6
Q

claudia cohens (1981) experiment

A

female target talks about hobbies script designed to fit with librarian/waitress

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7
Q

bottom up processing

A

based on observable characteristics of the people we encounter

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8
Q

top down processing

A

based on prior knowledge stored in memory and their expectation about interactions

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9
Q

minimal group paradigm

A

in-groups and outgroup members can be created from the most minimal conditions

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10
Q

outgroup homogeneity effect

A

people believe out group members have similar traits and occupy similar social roles, and so members of out group all look alike

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11
Q

cross-racial identification bais

A

people of other races all look alike to most perceivers

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12
Q

illusory correlations

A

beliefs that incorrectly link 2 characteristics such as race and personality trait

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13
Q

stereotype knowledge

A

info about stereotypes

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14
Q

stereotype endorsement

A

believe the stereotype

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15
Q

steps pf stereotype activation

A

notice characteristics of a person that indicates a person’s membership in social category

observer categorizes the person on the basis of those characteristics

Categorization activates stereotype associate with category

stereotype is applied unless the person is both motivated and able to inhibit the stereotype

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16
Q

Stereotype activation

A

extent to which a stereotype is accessible in ones mind

not always activated just because it exists in your mind

17
Q

stereotype application

A

the extent to which one uses a stereotype to judge members of the group

18
Q

when are stereotypes most likely to be activated

A

when interacting with strangers

19
Q

factors that affect automatic stereotype application

A

prototypically
situational context
prejudice
cognitive busyness

20
Q

prototypically

A

extent to which a member of a social group or category fits the observer’s concept of essential features characteristic of that social group

21
Q

situational context

A

specific context can affect the interpretation of what another person is like

22
Q

prejudice

A

more prejudiced someone is the more likely they are to be activated

23
Q

cognitive busyness

A

people are busy with one mental task stereotype activation is affected

24
Q

motives that affect stereotype activation

A

comprehension goals

self enhancement goals

social adjustment goals

motivation to control prejudice

25
comprehension goals
people need to form accurate impressions of people (job interviewer)
26
self enhancement goals
people need to see themselves in a positive light
27
social adjustment goals
people want to fit into situations and adhere to behavioral norms
28
motivation to control prejudice
not wanting to be or appear prejudice less stereotype activation
29
how long does it take for a stereotype to dissipate
12 minutes
30
factors that affect motivation to inhibit stereotypes
Motivation to avoid prejudice Comprehension goals Cognitive style self protection and self enhancement goals social power
31
sub typing model
treat group members who don't fit stereotypes as anomalies
32
concentrated disconfirmation
an individual encounters one person who doesn't meet stereotype create new subtype
33
dispersed disconfirmation
see trait over and over again update their stereotype
34
5 D's of difference
distancing denial defensiveness devaluing discovery
35
distancing
avoid situations when we feel out of place
36
denial
refusing to accept research findings that suggest a bias against certain groups
37
defensiveness
desire to guard against the possibility of appearing biased, unfair, or uncaring
38
devaluing
when differences are treated as unimportant
39
discovery
appreciating the differences between oneself and another and seeing how enriching those differences can be