Chapter 2 Flashcards
1
Q
General Purpose
A
The overarching goal of a speech-to inform, persuade, or entertain
2
Q
Specific Purpose
A
A concise statement of the desired audience response
3
Q
speech topic
A
The key focus of the content of a speech
4
Q
main ideas
A
The key points of a speech
5
Q
invention
A
The development or discovery of ideas and insight
6
Q
Disposition
A
The organization and arrangement of ideas and illustrations
