Chapter 2 Flashcards
In-groups
Describe groups with which we identify
Culture
The language, values, beliefs, traditions, and customs people share and learn.
Out-groups
Groups we label as different
Social Identity
Part of the self-concept that is based on groups
Co-culture
The perception of membership in a group that is part of an encompassing culture
Intercultural Communication
The process that occurs when members of of two or more cultures or co-cultures exchange messages in a manner that is influenced by their different cultural perceptions and symbol systems, both verbal and non-verbal
Salience
Describes how much weight we attach to a particular person or phenomenon
Low context culture
Uses language primarily to express thoughts, feelings, and ideas as directly as possible
America
High-context culture
Relies heavily on subtle, often nonverbal cues to maintain social harmony
Individualistic Culture
Primary responsibility is to help themselves
Collectivistic Cultures
Feel loyalties and obligations to an in-group
Power distance
The degree to which members of a society accept an unequal distribution of power.
Uncertainty Avoidance
Reflect the degree to which members of a culture feel threatened by ambiguous situations and how much they try to avoid them
Achievement culture
Societies that place a high value on material success and a focus on the task at hand
Nurturing culture
Descriptive term for cultures that regard the support of relationships as an especially important goal
