Chapter 2 Flashcards
What is a theory?
set of principles that explains, organizes, and predicts behaviour and events
misinterpreted term for “hunch”
What is the purpose of a theory?
- guide research
- organize knowledge
- yield testable hypotheses
What is the Cognitive Dissonance Theory?
What was the hypothesis for this theory?
does this actually happen?
explains how people react when aware of inconsistencies in their thoughts, attitudes and behaviours
hypothesis: when made aware of hypocritical behaviour, a person will change their behaviour (to align with belief)
belief:bad to text & drive
action:does it still
aware:accident
now stop
Theory construction is a ____ process
gradual
A theory gains acceptance when alternative hypotheses are ______
the opposite occurs when:
falsified
fail to replicate or error design
What is the observational method?
describe a sample/population, to document their characteristics
the observational method is not concerned with:
cause and effect
- not explain why something occurs but what is occuring
what are the two types of observational research?
naturalistic observation and archival research
what is naturalistic observation?
researcher observes and records behaviour without intervening
example of naturalistic observation experiment? results
gender differences in interruptions by tape-recorded conversations in public places
results: 96% of interruptions made by men
when would you use naturalistic observation?
when unethical/unpractical to experiment
want people to be honest when unknowingly observed
what is the issue with naturalistic observation?
unethical bc researcher watches interactions w/out asking and ask after interaction
What is an archival research?
consult archival/old records like magazines and newspapers
what is an example of archival research? what was the result
analyzed content of statements made by mass shooters from 1966-2012
- assessed motivations: many is motivated by fame
- similarly orchestrated crimes due to publicity
result: reduce media coverage, images and perpetrator name mentionings
what is correlational research?
examine the relationship between two non- manipulated variables, where one variable predicts the other
What is a positive correlation?
increases in value of one variable are associated with increases in value of another
What is a negative correlation?
increases in value of one variable associated with decrease in value of another
are correlational studies causal conclusions?
Correlation does not imply causation
ex. missing class doesn’t necessarily cause lower grades