chapter 12 Flashcards
develop remarks that are appropriate to the characteristics and goals of your listeners
audience analysis
characteristics of your audience that can be categorized, age, gender, education level
demographies
reflect a preference to view you or your topic in a favorable or unfavorable way
attitude
person’s underlying conviction about the truth of an idea
belief
deeply rooted feelings about a concept’s inherent worth or worthiness
values
to inform, to persuade, to entertain
general purposes
exactly what you want your speech to accomplish
purpose statement/specific purpose
central idea of your speech and is the one idea that you want audience members to remember after they have forgotten everything else you said
thesis statement
proves their point, whether it’s true or not
confirmation bias
search engines and social media create info that conforms to your beliefs
filter bubble
intro, body, conclusion
basic speech structure
for your eyes only
working outline
uses a consistent format and set of symbols to identify the structure of ideas
formal outline
restate thesis, review main points, provide a memorable final remark
conclusion
phrases that connect ideas in your speech by showing how each relate to one another
transitions