Chapter 11 Flashcards
1
Q
Interest Groups
A
Group concerned w/ influencing the policies of the government
2
Q
Political Action Committees (PACs)
A
Organizations that raise/spend money to elect or defeat political candidates
3
Q
Lobbying
A
When individuals/groups, attempt to influence government decision-making/policy outcomes
4
Q
Grassroots
A
Interest group members/others outside organization write letters, send e-mails, make telephone calls… to influence policymakers
5
Q
Mass Media
A
Communication that is intended to reach a mass audience
6
Q
Gatekeepers
A
Role media plays in deciding which issues become prominent in the public discussion by choosing what news stories to cover
7
Q
Media Events
A
Planned activity designed to create significant media coverage w/ goal of shaping public opinion about a politician
