Chapter 10 Flashcards
Goods production
Making tangible products
Service operations
Providing intangible services
Types of utility (want satisfied)
Time utility: providing customers WHEN they want it
Place utility: providing customers WHERE they want it
Ownership utility: providing customers that they take pleasure in owning
Form utility: increasing sanctification by turning raw materials into finished goods
Why are service operations more complicated than goods production?
- Customer interactions
- Intangible/unstorable nature of services
- Customer’s presence in the production process
- Service quality varies from customer by customer.
General classification of goods producing process
Make-to-order (custom) or Make-to-stock (standard orders in large quantity)
Specific classification of goods producing process (transformation tech)
Chemical: raw materials are chemically altered
Fabrication: mechanically alter the basic shape/form of a product
Assembly: put together various components to make a product
Transport: goods acquire place utility by being moved from one placed to another
Clerical: transforming information
Classification of service producing process
High-contact system: customer is a big part of the production (public transport)
Low-contact system: customers are not physically present (auto repair shops)
Operations/Production capability
Activity or process that production must do especially well, with high proficiency
Capacity
Amount of a product a company can produce under normal working conditions
Capacity planning
Goods producing: slightly exceed normal demand
Low-contact service: set at average demand
High-contact service: meet peak demand
Location planning
Goods producing: depends on proximity to raw materials/markets, availability of labor, energy/transportation costs, local regulations/taxes, and community living conditions
Low-contact service: important to locate near supplies, labor, or transportation outlets
High-contact service: must be located near customers
Layout planning
Process layout: equipment/people grouped according to function
Product layout: provide one type of service/product in a fixed sequence
Fixed position layout: taking labor, equipment, materials, and other resources to the place where work needs to be done
Flexible manufacturing system (FMS)
enables a single factory to produce a wide variety of products
Soft manufacturing
reducing huge FMS to smaller groups of machines. Automation relegated to roles they do best, while human employees are in charge of decision making
Movable factory
Developing countries can’t afford FMS, purchases used equipment from industrialized countries and produces their own goods