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Tourism > Chapter 1 > Flashcards

Chapter 1 Flashcards

1
Q

CVB

A

Convention and Visitors Bureau

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2
Q

ADA

A

Americans w Disabilities Act

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3
Q

DMO

A

Destination Marketing Organization

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4
Q

TDA

A

Tourist Destination Area

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5
Q

USP

A

Unique Selling Proposition

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6
Q

NRD

A

Non Resident Delegate

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7
Q

ADS

A

Approved Destination Status

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8
Q

FIT

A

Fully Independent Traveller

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9
Q

RFP

A

Request For Proposal

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10
Q

UNESCO

A

United Nations Educational, Scientific and Cultural Organization

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11
Q

What is the Buchanan Report?

A

a “white paper” report written (1994) under chretian to review the scope of the tourism industry in Canada and its impact on society

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12
Q

WHTI

A

Western Hemisphere Travel Initiative

=thickening of boarders

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13
Q

5 Points of the Buchanan Report

A

1-tourism industry creates more jobs at a faster pace than any other industry
2-$ created by the industry benefit all levels of government w/ nearly 40% of revenue split btwn federal, provincial and municipal
3-employs more females, young adults and minorities than any other industry
4-Quality of the jobs created range from entry level to highly paid executives
5-the value of tourism was VASTLT undervalued and misunderstood by all levels of the government

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14
Q

Two Organizations Formed as a Result of the Buchanan Report

A

CTC: Canadian Tourism Comission
promotes all areas of the industry by at home and abroad

CTHRC: Canadian Tourism Human Resource Council
develops and identifies training strategies and standards for all areas/levels of the industry

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15
Q

8 Components of the Tourism Sector

A 
Transportation
Accommodation
F&B
Attractions (Peggy's Cove)
Events (Calgary Stampede)
Aventure Tourism & Outdoor Recreation (ATOR)
Travel Services (travel agents etc)
Tourism Services (support providers)
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16
Q

Events Vs. Attractions

A

Events are time sensitive

Attractions are permanent

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17
Q

Travel Services vs Tourism Services

A

Travel Services: Travel agents etc who sell tourism

Tourism Services: provides support for the tourism sector (board guards, teachers accountants etc)

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18
Q

NAICS

A

North American Industry Classification System

a standard industrial classification that allows USA, Mexico and Canada to compare their tourism industries. Recognizes tourism as a service producing sector with 5 sub sections.

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19
Q

5 Sub Sections of NAICS

RAFTT

A 
Recreation/Entertainment
Accommodations
F&B
Transport
Travel Services
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20
Q

UNWTO

A

United Nations World Tourism Organization

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21
Q

UNWTO defines tourism as:

A

the activities of persons travelling to and staying in places outside their environment for not more than one consecutive year for leisure, business and other purposes

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22
Q

Types of Toursim (8)

page 8/9

A 
Agricultural Tourism
Ecotourism
Edu-Tourism
Culinary Tourism
Volunteer Tourism
Spa Tourism
Medical Tourism
Extreme Tourism
(Space Tourism..)
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23
Q

Newest Most Expensive type of tourism:

A

Space Tourism

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24
Q

Agricultural Tourism

A

working on farms, learning about the production of a specific product

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25
Q

Ecotourism

A

understanding a nature experience
Typically for endangered or threatened ecosystems
typically $$$$ as well as informative

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26
Q

Edu-Tourism

A

Travelling to learn about a specific item/thing

i.e. learning about Roman civilization (similar to Le Grand Tour)

27
Q

Culinary Tourism

A

traveling to experience cuisine. cooking courses or wine tasting are examples

28
Q

Volunteer Toursim

A

traveling and giving back. Working in an orphanage

29
Q

Spa Tourism

A

Travelling specifically for overall health and well-being

30
Q

Medical Tourism

A

a branch of Spa Tourism. Involves travellers choosing a destination to gain access to a specific medical practice (i.e. tummy tucks in Thailand)

31
Q

Extreme Tourism

A

paying to put your life at risk. appeals to those who enjoy the adrenaline rush of danger. Activities like: swimming w sharks

32
Q

What Motivates People to Travel/ Reasons for the Growth of Tourism (12)

page 9-12

A 
1- Transportation advances
2-Advances in Media Coverage
3-Introduction of Computer Systems
4- Internet & E-Commerce
5-Better Education
6-More Disposable Income
7-Stressful LIfestyles
8-Declining Cost of Travel
9-Better Marketing/Promotion
10-Common WorldWide Currency
11-Easing of Government Travel Restrictions
12-Political Stability
33
Q

Noted Earlier travellers (2)

A

Phoenicians & Sumerians

they focuses on industry to increase their wealth, established early trade routes to Europe/Africa

34
Q

Phoenicians

A

noted sailors, responsible for maps that showed their system of h20 routes

35
Q

Sumerians

A

created the first coinage and use it for payment of goods

36
Q

Name 3 Major Civilizations That dominated the world btwn 4800-300 BC

A

Egyptians
Greeks
Romans

37
Q

Egyptians Known for:

A

strong central government

large flourishing cities built along the nile for easy/safe travel

38
Q

Greeks Known For

A

Development of city-states
maintained roads/ports
made travel part of their lifestyle (go see temples/gladiators)

39
Q

Romans Known For:

A

Use of Common Currency
Good conquerors and administrators. Built roads btwn all their conquered cities. Built up restaurants, bars, baths & shrines became destinations. Development of inns and taverns.

40
Q

Services Developed under the Romans:

A

fast food/bars/restaurants
baths and shrines became destinations
inns & taverns along the roads
entertainment

41
Q

Trip definition

A

any travel that takes a person 80km from their place of residence for any reason other than to commute to work/school, travel in an ambulance or to a hospital

42
Q

foreign tourists

A

person visiting a country other than that in which they primarily reside for a period of at least 24 hours

43
Q

inbound tourists

A

= foreign tourists

44
Q

outbound tourists

A

canadians that visit other countries

45
Q

domestic tourists

A

people travelling in the country which they reside for at least 24 hours and travelling at least 80km from home

46
Q

excursionists

A

same day visitors

travel 80km from their homes but do not stay overnight

47
Q

Why do Canadians Travel:

A
  • our winters are cold
  • foreign countries promote their attractions more effectively than canada
  • canadians are not aware of the tourism treasures w/in our boarders
  • we have relatives outside the country
48
Q

travel deficit

A

the tourism $ lost when canadians leave the country

49
Q

multiplier effect

A

the beneficial effect this revenue has on nearly everyone in a community

50
Q

leakage

A

you+me in banff

when a community can no support the influx of tourists and must import workers and goods in order to sustain the industry

51
Q

Le Grand Tour

A

17th/18th century-prepared heirs for the future by teaching them languages, and financial skills, and ensuring a knowledge of religious and legal structures

52
Q

Conrad Hilton

A

international hotelier. created the hilton. Visionary for creating revenue producing centers

53
Q

Innovations Conrad Hilton Contributed (5) :

A

~year-to-date reports summarizing all the financial actions of the day
~computerized hotel reservations system
~master of identifying lobby space that could be revenue-producing (shops/restaurants)
~ franchising
~white elephants = making unprofitable hotels profitable

54
Q

Tourism is an EXPORT

A

sell experiences for money

the experiences leave the country w the tourists

55
Q

established in 1990 and headquartered in london, this private organization works w the governments around the world, helping them realize the full impact of tourism

A

World Travel and Tourism Council

WTTC

56
Q

A Not-for-profit industry association representing tourism-related buisness, associations, institutions and individuals. This organizations provides representation at the national level and up-to-date information on tourism related issues

A

TIAC

Tourism Industry Association of Canada

57
Q

An airline created organization that is responsible for the ease of international air travel, including safety and security

A

IATA

International Air Transport Association

58
Q

an active tourism organization in our own community that focuses on marketing and selling what a city/area has to offer- it connects buyers w the suppliers

A

CVB

convention and visitors bureau

59
Q

the official consultative organization of the UN on tourism

A

UNWTO

united nations world tourism organization

60
Q

Its members come from all components of the tourism sector and is a good example of countries uniting for the benefit of the tourism sector

A

PATA

Pacific Asia Travel Association

61
Q

is the consultative organization of the UN. Its members are governments that have a vested interest in the safe, orderly growth of the worlds airline industry

A

ICAO

INternational Civil Aviation Organization

62
Q

not-for profit trade association for much of the travel sector of canada

A

ACTA

Association of Canadian Travel Agents

63
Q

is an integral part of of Canada’s foremost research institute. Is privately funded and engages in extensive research on the tourism sector

A

CTRI

Canadian Tourism Research Institute

Tourism (4 decks)

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