chap 7: stategic asset management Flashcards
These properties may be products of purposive research like outcomes of a person’s ingenuity, brilliance, and creativity, or may just be discovered accidentally,
ip assets
referring to all types of information. technical or otherwise, like organizational philosophy. programs strategies, processes financial data. transaction lata, and lists of customers and suppliers.
- Trade secrets
, organized Information in the form of operating systems, utilities, programs, and applications that enable computers to work.
- Software
that control the basic functions of a computer
system software
that handle common and specific tasks like word processing and others.
and application software
also include all programmed manuals, operational methodologies, and techniques. instructions.
Software
When an organization possesses intellectual property assets, the entity is said to have created a competitive edge called
organizational monopoly.
This allows organizations to enjoy low-cost leadership and increase its competitive strength.
organizational monopoly.
It safeguards corporate assets by providing a legal mechanism for brand protection protection of trade secrets by non-disclosure agreements and provision for Patents and copyrights
organizational monopoly.
are strengths of organizations that consist of collective “expertise,” personal traits, creative and problem-solving capabilities. managerial, entrepreneurial. cornpetency asset skills, and organizational human-centered assets,
• Human resource assets
Possession of human resource assets creates both leverage and a competitive edge. An organization greatly benefits from ownership of these assets.
human resource management
A fusion and symbiotic interplay of impressive educational attainment, unique and cutting-edge professional competence, relevant and “intelligent” environmental knowledge, creative and highly differentiated work-related knowledge. and an inclusive and objective historical knowledge will no doubt put an organization in the forefront.
human resource leverage
cơn create a convergent Impact on the organization. Traits like transformational leadership, ingenuity, first- rate problem-solving capabilities, sustained energy, and attributes like adaptability. proactivity, initiative, industry, and integrity can impact organizational temperament and nurture a climate of enthusiasm and drive.
. Good personal qualities - human resource management
shore up effectiveness and organizational success, thus creating comparative advantage in relation to other organizations.
Managerial, entrepreneurial, and competency asset skills - . human resource leverage
like the presence of employees with “high” emotional quotients, synergy, and employee involvement open more windows to organizational opportunity. realization, and achievement.
.
Organizational human-centered assets - human resource leverage