Ch 6 Sampling Flashcards
representative sample
accurately reflects the distribution of relevant variables in the target population
Should have all the same characteristics as the population
(considered a small reproduction of the population)
population
Refers to all possible cases of what we are interested in studying
Should specify four things: Content, Units, Extent, Time
sample
Consists of one or more elements selected from a population
sampling frame
a listing of all the elements in a population
to develop sampling frames for household-based surveys of populations that are large (like city or state), 2 listings should be considered …
telephone numbers and lists of addresses in a community (addressed based sampling)
example of poor sampling frames
literary digest - pulled sample from car owners and telephone numbers to see who would win election, but most voters didn’t own cars or phones. their prediction was wrong of who won
probability samples
samples in which each element in the population has a known chance of being selected into the sample
enables us to calculate sampling error
Probability sampling includes what 4 types of sampling?
simple random sampling
systematic sampling
stratified sampling
area sampling
sampling error
an estimate of the extent to which the values of the sample differ from those of the population from which it was drawn
Simple random sampling (SRS)
each element in the population has an equal probability of inclusion in the sample
treats the target population as a unitary whole
it is often impractical because of cost
usually limited to small scale projects
it is the basic sampling procedure and the standard for other sampling procedures
Systematic sampling
Involves taking every kth element listed in a sampling frame
Uses the table of random numbers to determine a random starting point in the sampling frame
Value of k is the sampling interval and is determined by dividing population size by desired sample size
We use this when we draw samples by hand rather than computer
Clerical efficiency
Can produce biased samples
Stratified sampling
Divides the population into smaller subgroups, called strata, before drawing the sample and then draws separate random samples from each of the data
It reduces sampling error
Makes each subsample more homogeneous
Proportionate sampling
Disproportionate sampling
Proportionate sampling
is where the size of the sample taken from each stratum is proportionate to the stratum’s presence in the population
Disproportionate sampling
is when each element of a stratum has an equal chance of appearing in the sample of that stratum, but the elements in some strata have a better chance of appearing in the overall sample than the elements of other strata
Area sampling
Also called cluster sampling OR multistage sampling
It’s a procedure in which we obtain the final units to include in the sample by first sampling among larger units, called clusters, that contain the smaller sampling units
Sampling from large to smaller units
Selected blocks within an area may contain different numbers of people
Estimation of sampling error