Ch. 3 Learning and Memory

Question 1

What is encoding?

Answer 1

Putting new information into memory

Question 2

What is sensory memory?

Answer 2

First and most fleeting type of memory
Preserves original sensory form and lasts less than a second
Iconic (visual) and echoic memory (auditory)

Question 3

What is the short term memory?

Answer 3

Fades in 30 seconds and can contain 7 items
Housed in the hippocampus

Question 4

What is the working memory?

Answer 4

Keep a few pieces of information in our consciousness at once and manipulate the information

Question 5

What is long term memory?

Answer 5

Primarily controlled by the hippocampus but some memories over time are moved to the cerebral cortex

Question 6

Compare implicit and explicit memory.

Answer 6

Implicit - skills, habits, conditioned responses (nondeclarative), procedural memory (how to do things)
Explicit - require conscious recall, episodic memory (recollection of life experiences), semantic memory (ideas, concepts, facts)

Question 7

Explain recognition, recall, and retrieval of information.

Answer 7

Recognition is stronger than recall
Retrieval of information is often based in priming which utilizes the interconnected ideas, the brain organizes ideas into a semantic network

Question 8

What is long term potentiation?

Answer 8

Conversion of short term to long term memory
Strengthening neuronal connections due to increased NT release and adding receptor sites