Ch. 10 - Buying, Using, & Disposing Flashcards

1
Q

What is design thinking?

A

a perspective on product development that emphasizes the importance of how the product makes sense in terms of how customers actually live their lives and use these things

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2
Q

What is a dyadic encounter?

A

relationship in which both parties must reach some agreement about the roles of each participant during a process of identity negotiation

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