Ch 1-2 Pt 2 Flashcards
1
Q
Definition of Mass Communication
A
The industrialized production and multiple distribution of messages through technological devices
2
Q
Examples of Mass Media
A
Mass Media The technological vehicles through which mass communication. Mass Media Outlets Companies that send out messages via mass media
3
Q
Four Types of Communication
A
Four ways People use media Enjoyment, companionship, surveillance, and interpretation