Case Studies and Self Reports Flashcards
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As case studies often tend to be longitudinal in design they tend to allow the gathering of detailed quantitative and qualitative data increasing the likelihood of valid results and conclusions.
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It may encourage a strong relationship between researcher and participant. This ‘bond of trust’ may provide the researcher with insights they would otherwise never receive.
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It is difficult to generalise with the findings to the population as a whole as it is based upon a very small sample.
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The close bond that might develop between researcher and participant may cause the researcher to lose objectivity because of their personal relationship with the participant. There is the danger of researcher bias.
Self report.
The self report methods refers to a range of research methods used by researchers where participants provide accounts of their own experience and behaviour. E.g, questionnaires.
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Allows participants the opportunity to express their feelings and explain their behaviour.
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Can gather both qual/quant data through closed and open questions.
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Relatively cheap and easy to carry out.
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Socially desirable answers.
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Demand characteristics.
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Leading questions may distort participants responses.
Case study.
A case study is where the researcher undertakes detailed research with one or a few participants.