business topic 3 (chap 10-11)) Flashcards
SMEs in AUS have sig contribution to AUS’
GDP, balance of payments
employment
invention & innovation
e
generate increasing amt of AUS total exports
-provide wide range of products used by large businesses
-earn more proits and pay more taxes > large bus
wualitative and quantitative measurements to determine SMEs
Quantitative measurements
-statistical calculations,
-eg. use no. employees to determine the size of a business
qualitative measurements
-personal observations, description of the business.
-eg. business’s legal structure.
sources of finance
market share
<200 employees
common features of SME (3 most important ones)
-
non-manufacturing, <20 (small) employees
-manufacturing <100 employees
-quantitative measurements -
locally based
-diff to have <20 emps spread across range locations -
not dominant in industry (small share of total industry output)
-if limited to max 20 emps in non-manu industry etc, diff to produce outputs = bus with considerably larger workforce
micro <5 INCLUDING OWNER
medium: 20-199
large > 200
why do many SME owners wanna stay small
avoid pressures and difficulties experienced by larger businesses
-content knowing offer personalised service to customers
why is it diff to provide accurate no. SMEs operating in AUS 2 reasons
- no universally accepted definition of SME
- SME sector extremely dynamic constantly changing
-new bus enter sector, size sector increases, –> other bus diff surviving, ^ comp –> bus fails, sector decreases size
SMEs conribution to GDP
-produces wide range of g&s
-total output of SMEs range from highly specialised professional & technical firms to local corner store sig contribution to economy
boom: no. SMEs increase but recession: no. failures > no. establishments
SMEs contribution to employment
employed ppl use wages to buy g&s to satisfy needs & wants, support businesses and opening more opp for job creation
-major generator of new jobs in AUS eco
-improve living standards and reduces burden on state to provide unemployment benefits while boosting revenue received by GVT (employees pay income tax) for community g&s
economy
system determines WHAT to produce, HOW to produce it, how to DISTRIBUTE production
AUS is MARKET CAPITALIST economy
-eco questions answered by private buyers & sellers (market forces)
over last 25 yrs, AUS exporting industries became more/less competitive in global markets
more
summarises eco transactions of an eco with the rest of the world
SMEs contribution to balance of payments
exports, international trade
increasing awareness to service overseas markets
-SME AUS exporters grow > large exporters (agribusiness, manufacturing, professional services)
-more successful at exporting than large businesses
-adaptability & flexibility of SMEs more responsive to needs of overseas markets
-fed gvt promotes export growth with various programs
BOP Balance of payments
record of country’s int trade and monry flows, (financial trans) usually 1 yr
favourable, eco growth maintained: export > import
SMEs contribution to invention & innovation but also why its hard
-main source, constantly research, develop and test new ideas & products for improved efficiency and increased productivity
-SME spending on R&D rapidly increasing, can use venture capital (investors take equity position in bus (own some of it) and provide supplementary finance)
difficulties of R&D
-obtaining adequate finance
-banks perceive finance request as high risk
how SMEs can enter global market for long term growth
4
- selling directly to customers in export territories
- marketing products through local distributor
- participating in joint venture with local business partner
- selling through website
HOW CAN SMEs enter the global market by selling directly to customers in export territories?
-easier entry to countries through trade agreements
-rapid expansion in e-business, brought by development of internet, can sell direct to consumers across national borders
-enter by selling directly to customers in export territories, marketing products through local distributor, participating in joint venture with local bus partner/selling via website
-diff lvls cost, risk, control
how can marketing products through local distributor enable SMEs to enter the global market
-local presence in markets they wanna export to
-distributors buy products from bus and resell to own customers
-D offer bus benefit of established local contacts & market knowledge
-but bus has minimal control over way D deal with customers/market product
how can participating in joint venture with local business partner enable SME to enter global market
with local business partner provides beneits of local market knowledge & contacts
-org sets up business relationship with company in local market
how can SMEs enter the global market by selling through a website
simple, low-cost
-global customers can visit any time to place orders
-to improve chances of success, need to prepare website pages specific to diff markets wish to export
-need product info in local language, prices in local currency
-suitable for products don’t require demonstration/explanation by sales representative
psychological and financial pressures of SME owners
often be owner, accountant, marketing manager, sales representative, stock clerk, receptionist at once
-long hours, holidays rare
-major challenges juggling home and work responsibilities
challenges of entering global market as business
- how to export to countries
- how to keep up with demand & manufacture large quantities of orders
- how to tailor product to suit tastes of overseas consumers
- how much to charge, accounting shipping costs overseas
5 keys to SME success EIFNR
Entrepreneurial abilities
-drive, enthusiasm, optimism, risk
access to relevantINFO
FLEXIBILITY
focus on MARKET NICHE
**
REPUTATION for quality & service**
access to info for SME success 3 pieces of info u need
-diff to choose relevant info and gauge quantity of info needed
-as minimum, operator must have info regarding:
1. profitability
2. quality of g&s
3. employee performance
-accurate, up-to-date info allow owner to make better decisions
flexibility for SME success
-small size –> owner adapt quickly to external enviro changes
-fewer lvls management, decisions made quickly
-close contact betw owners and customers allows establishment of personal relationships to respond quick to changing tastes and preferences
focusing on market niche for success of SME
can concentrate efforts on small market of consumers to
-fulfil needs
-develop strong, lasting relationship,
-opp for SME to become more specialised
-deliver high lvl service
most likely to succeed if adopt niche marketing strategy
-fundamental threat to SMEs is ultra-competitive and over-advertised global marketplace
-to overcome despite low budget,small market niche to operate in enviro with less comp
SME classified as failure when it is
-
UNINCORPORATED and declared BANKRUPT
-legal process distributing among creditors the property of bus who can’t pay debts -
INCORPORATED and FORCED LIQUIDATION/VOLUNTARILY closs down
-cant pay debts and faces cash flow problem
is a business considered a ‘failure’ if owner ceases operating bc of ill health/loss of partner/personal reasons NOT associated with FINANCIAL problems?
NO
SME failure trends
female owned businesses have higher survival rate > men/jointly operated by men and women
failure rate accumulated as years pass
(1 yr –> 20%)
(10 YRS –> 70%)
top reasons for SME failure (ranked)
- insufficient leadership & management + planing and execution
- inadequate market research, marketing, sales
- poor financial management
- underestimating impact of externalities
- poor governance structures regarding partners, family
undercapitalisation towards failure
does not have sufficient capital to conduct operations and pay creditors, not generating enough cash flow or is unable to access forms of financing such as debt or equity. without suficient capital, unable to purchase stocks & materials –> lose sales
business plans towards failure
Fails to develop business plan –> imminent failure
-no goals no blueprint for bus’ future growth
external bus enviro reasons for SME failure
- new competitors
- eco downturn
but main reasons for failure from internal bus enviro within direct control of owners, managers
most common causes of small bus failure
- managerial inexperience & incompetence
- undercapitalisation
- lack of planning
lack of adequate financial reporting and evaluation
personal qualitiy influences in estrablishing SME
QSMECG
qualifications
skills
motivation
entrepreneurship
cultural background
gender
majority of rewards motivating ppl to begin bus are non/monetary
non-monetary
personal qualities of entrepreneur
QUALIFICATION
commonly 15-29 yrs of age
-over 1/4 small bus owners work excess 50 hrs per week
-dont require academic qualifications, knowledge can come from experience working for other bus
-combine to form desire to create new business
1. motivation
2. entrepreneurship
personal qualities
SKILLS (experience
EXPERIENCE
-for management experience, complete management training course/undertaking management role within business, esp work in type of bus they intend to become self-employed
experiences can be
-organisational skills
-time management
-customer service
-leadership
personal qualities
SKILLS for SME owners (education/training)
-uni, tafe offer courses eg. degree in bus management or diploma in human resource management, marketing
-some courses expensive and take years to complete (not always available for small bus owners who want knowledge quickly) **
-gvt agencies** provide opp to learn starting (business enterprise cetnres) offerstart-up assistance, bus growth mentoring, business skills training, networking opp
avenues for edu allow owner develop essential skills:
-accounting
-staff management
-bus organisation
-marketing
personal qualities MOTIVATION
freedom to choose when and where they work, whom they work and whether to work from home
-no 1 motivator (stats) being boss, passion, better work-life balance, greater control of life, potential for greater financial reward (non/monetary)
personal qualities ENTREPRENEURSHIP
-must be confident in decision making and willing to accept all responsibility for their decision
-need determination to recover from poor decisions/mistakes
-creativity to create/seize opp for bus, new niche markets/new g&s
- NO1: ability to set goals and have vision for bus future, adjusting to changing bus, eco and customer markets
burdens of entrepreneurship
-work hrs invariably longer than employee’s
-consumes their personal life
-if succeeds, owner may only have little money to spend apart tom salary pay themselves
-need to reinvest profits to generate long term growth
personal qualities
CULTURAL BACKGROUND
traditions and beliefs
-many migrants
-cultural influence from experience in trades/services eg. thai food
personal qualities GENDER
gvts od feveloped ecos realise employment growth from creation/expansion of small bus sector
-policies to assist small bus & change in social attitudes
-clear upward trend since late 1990s of women owners
women stats
-~1/3 small bus in AUS
-industries are service oriented
problems women face when establishing & operating SMeS
-diff finding work-life balance
(family obligations restrict entrepreneurial potential)
-authority is undermined
professional advisers to help SME owners
owners needs good relationship with accountant, solicitor, bank manager, regularly
-management consultants to restructure business
-advisers can examine bus objectively and provide independent analysis of org, more aware of legal, eco, financial enviro changes
best advisers
1. accountants
2. solicitors
3. bank managers
4. management consultants
accountants as professional advisers
valuable advice on all financial management issues & tax obligations
-access latest changes to taxation & financial reporting requirements
solicitors as professional advisers
info concerning bus structures, registration, contracts, partnership agreements, legislation
-up to date with changes to COMPANY law
-advise owner how best to deal with this
bank managers as professional advisers
**info and advice on financial services, sources of finance and basic bus management
-wide range of experience
-able to access resources of bank
management consultants as professional advisers
for bus management problem that owner cannot deal with, advice
-objective, unbiased perspective
-when outsourcing, check credentials and experiences
federal gvt provision of gvt agencies to help SME owners
**ATIC (trade and investment commission)
-trade, investment, edu promotion agency help bus develop international markets by providing info, advice, services