Business strategy Flashcards

1
Q

What are the key drivers for empiricism?

A
  1. Competitive threat
  2. Willingness to experiment
  3. Market growth potential
  4. Decision decentralization
  5. Solution Uncertainty
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2
Q

What are the low and high indicators to competitive threat?

A

Low: high market share, few competitive alternatives, high customer lock-in
High: low market share, many competitive alternatives, low customer lock-in

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3
Q

What are the high and low indicators of willingness to experiment?

A

Low: increasing plan detail, adding more reviews and milestones as uncertainty increases; deviation from plan are regarded as negative outcomes
High: Planning in small increments, forming hypothesis and running experiment when uncertainty increases; deviation from plan are regarded as simply new informations.

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